diff --git a/README.md b/README.md
index 8e2b132..b6b928a 100644
--- a/README.md
+++ b/README.md
@@ -1,27 +1,29 @@
 # B2B Trade
 
-B2B Trade 是一个面向汽车贴膜门店的 WordPress 经典主题。主题提供服务项目、施工案例、门店介绍、常见问题和联系方式；联系页只展示电话、邮箱、WhatsApp、营业时间与地图导航，不包含提交表单、邮件发送处理器或 SMTP 依赖。
+B2B Trade 是一个面向汽车贴膜门店的 WordPress 经典主题。主题提供服务项目、施工案例、新闻资讯、门店介绍、常见问题和联系方式；联系页只展示门店对外信息、营业时间与地图导航，不包含提交表单、邮件发送处理器或 SMTP 依赖。
 
 ## 运行要求
 
 - WordPress 6.8 或更高版本
 - PHP 8.1 或更高版本
-- 当前发布版：2.1.0
+- 当前发布版：2.2.0
 - 已针对 WordPress 7.0 系列配置回归环境
 
 前端依赖仅包含主题内置的 Bootstrap 5.3.8 CSS 和 bundle JS。字体使用操作系统字体栈，不会向字体、脚本或样式 CDN 发起请求。
 
+首页信任栏、首页咨询区、关于页资料区和联系行动区使用主题内置的汽车施工场景背景图；图片均随主题本地加载，不依赖外部图床。
+
 ## 页面与内容结构
 
 首页固定显示 5 个板块：
 
 1. 首屏定位与双按钮
 2. 四项信任指标
-3. 服务项目（最多 6 项）
-4. 案例作品（最多 6 项）
+3. 服务项目轮播（最多 6 项，桌面每屏 2 项）
+4. 案例作品轮播（最多 6 项，桌面每屏 2 项）
 5. 联系门店行动区
 
-关于页承载门店介绍、信任指标、环境图片、外部视频链接和服务文档。FAQ 页复用 8 项手风琴内容；联系页按配置展示门店信息和地图卡片。
+关于页承载门店介绍、信任指标、环境图片、外部视频链接和服务文档。FAQ 页复用 8 项手风琴内容；联系页按配置展示门店信息和地图卡片。新闻资讯使用 WordPress 原生文章和分类，列表页每页显示 9 篇，支持分类、标签、日期归档、搜索、RSS 和独立详情页。
 
 主题注册：
 
@@ -30,13 +32,15 @@ B2B Trade 是一个面向汽车贴膜门店的 WordPress 经典主题。主题
 - `case_type` 案例分类法
 - `fragrance-capability` 图片尺寸（760 × 720，硬裁切）
 
-服务图片的显示优先级为：
+服务卡片图片的显示优先级为：
 
-1. WordPress 特色图片
-2. 旧站点的 `_service_image` URL
-3. 主题内置的中性 SVG 占位图
+1. 自定义横版封面 `_fragrance_service_cover_id`
+2. 产品初始化数据中的主题横版封面
+3. WordPress 特色图片
+4. 旧站点的 `_service_image` URL
+5. 主题内置的中性 SVG 占位图
 
-列表和首页使用 `fragrance-capability`，详情页使用 `large`。
+首页和列表优先使用 4:3 横版封面；服务详情页仍使用 `large` 尺寸的特色图片，可完整展示产品参数海报。
 
 ## 首次激活
 
@@ -44,6 +48,8 @@ B2B Trade 是一个面向汽车贴膜门店的 WordPress 经典主题。主题
 
 - 创建 7 个默认服务，并使用 `_fragrance_seed_key` 防止重复；
 - 创建或复用 `home`、`about`、`faq`、`contact` 页面；
+- 未配置文章页时创建或复用 `news` 页面，并将其设置为 WordPress 文章页；
+- 已配置文章页时保留现有页面与 URL，不强制覆盖；
 - 为约定页面补齐模板，但不修改已有正文；
 - 不会自动发布或恢复用户已有的草稿、私密页或回收站页面；
 - 将已发布的 `home` 设置为静态首页；
@@ -51,7 +57,24 @@ B2B Trade 是一个面向汽车贴膜门店的 WordPress 经典主题。主题
 
 重复激活和重复执行初始化不会增加服务或页面数量。失败信息和未发布页面状态会在后台显示管理员通知。
 
-未分配主导航时，主题输出：首页、服务项目、案例作品、关于门店、常见问题、联系我们。已分配菜单但少于两个菜单项时，后台同样会提醒。
+未分配主导航时，主题输出：首页、服务项目、案例作品、新闻资讯、关于门店、常见问题、联系我们。已分配菜单时，主题不会自动增加新闻入口；如果菜单缺少 WordPress 文章页，后台会提示管理员手动添加。
+
+## 新闻资讯
+
+- 后台通过 WordPress“文章”发布新闻，不注册额外文章类型；
+- 新站点的新闻列表默认位于 `/news/`，升级站点保留已有文章页地址；
+- 列表卡片显示特色图片、分类、日期、标题和摘要，无图片时使用主题内置占位图；
+- 分类、标签、日期和作者归档复用新闻卡片样式；
+- 新闻详情包含上一篇、下一篇和联系门店行动区，不显示评论区；
+- 主题不修改全站固定链接规则，也不会自动创建新闻分类或示例新闻。
+
+## 服务与案例一键初始化
+
+主题随包提供 5 个 KDX 隐形车衣产品服务、6 篇汽车改色案例和 62 张图片，但不会在主题激活时自动写入。管理员可进入“外观 → 初始化内容”，点击“一键初始化服务与案例”后将内容复制到当前站点的文章与媒体库。
+
+导入器使用稳定的内容和图片标识防止重复；已有同名服务或案例会被保留且不会被覆盖。中途因写入失败留下的草稿可以再次执行导入以继续补齐，已发布内容不会重复生成。
+
+首页的服务与案例区域使用原生响应式轮播，支持箭头、分页圆点、触摸滑动和 9 秒自动播放；鼠标悬停、键盘聚焦或触摸操作时会暂停，系统启用“减少动态效果”时自动播放关闭。
 
 ## 外观配置
 
@@ -64,13 +87,15 @@ B2B Trade 是一个面向汽车贴膜门店的 WordPress 经典主题。主题
 - 常见问题
 - 联系方式与社交链接
 
+主题已预置康得新合肥新创贴膜中心的对外名称、主营品牌、授权级别、所在城市、门店联系人、电话、地址与营业时间。这些信息仍可在“联系方式与社交链接”板块中逐项修改。页脚 ICP 备案号及备案查询链接也在此配置；备案号留空时前台不会显示。
+
 视频链接不会嵌入页面或打开弹窗；配置后会在新标签页直接打开，并带有 `noopener noreferrer`。
 
-地图卡片按以下顺序决定是否显示：
+地图与导航按以下顺序工作：
 
-1. 优先使用“地图导航链接”；
-2. 没有显式链接但门店地址非空时，生成百度地图导航地址；
-3. 两项都为空时，隐藏地图卡片。
+1. “地图导航链接”用于覆盖“打开地图导航”按钮的目标地址；
+2. 已配置有效的百度地图经纬度时，内嵌地图固定显示该坐标，并以门店名称和详细地址作为标注内容；
+3. 未配置坐标时，使用门店名称检索并将结果限制在所在城市；门店名称为空时回退使用门店地址，检索词也为空时隐藏地图卡片。
 
 Hero 按钮的站内默认路径会通过 `home_url()` 解析，支持 WordPress 子目录安装与多站点路径。
 
@@ -79,10 +104,10 @@ Hero 按钮的站内默认路径会通过 `home_url()` 解析，支持 WordPress
 1. 将主题目录复制到 WordPress 的 `wp-content/themes/`。
 2. 在“外观 → 主题”中激活 B2B Trade。
 3. 在“外观 → 菜单”中创建并分配主导航；未分配时主题会显示默认导航。
-4. 在“外观 → 自定义 → 门店首页”中填写真实门店信息。
-5. 在服务项目和案例后台上传实际图片与内容。
+4. 在“外观 → 自定义 → 门店首页”中核对并按需更新门店信息。
+5. 在服务项目和案例后台上传实际图片与内容，并通过“文章”发布新闻资讯。
 
-发布前应在 WordPress 6.8 或更高版本、PHP 8.1 或更高版本环境中检查首页、列表、详情、关于、FAQ、联系、搜索与 404 页面，并确认桌面和移动端没有资源 404、控制台错误或横向滚动。
+发布前应在 WordPress 6.8 或更高版本、PHP 8.1 或更高版本环境中检查首页、服务、案例、新闻列表与详情、新闻归档、关于、FAQ、联系、搜索与 404 页面，并确认桌面和移动端没有资源 404、控制台错误或横向滚动。
 
 详细验收项见 `CODE_REVIEW_STANDARD.md`，清理范围与兼容策略见 `CODE_CLEANUP_PLAN.md`。
 
@@ -92,6 +117,7 @@ Hero 按钮的站内默认路径会通过 `home_url()` 解析，支持 WordPress
 - 保留 `store_map_url` 设置键。
 - 保留 `_service_image` 只读回退，不自动改写或删除旧元数据。
 - 旧的 `fragrance_trade_setup_done` 仅用于识别已有安装；新的流程以 `fragrance_trade_schema_version` 为准。
+- schema 4 只在未配置有效文章页时创建 `/news/`，不会覆盖已有 `page_for_posts`。
 - 旧的联系页 URL 即使带有额外查询参数也能打开，但主题不再生成、读取、显示或传递服务名称。
 
 ## 许可证
diff --git a/archive-case.php b/archive-case.php
index b1dd267..dc6ddd2 100644
--- a/archive-case.php
+++ b/archive-case.php
@@ -48,7 +48,7 @@ get_header();
 		<?php endif; ?>
 
 		<?php if ( have_posts() ) : ?>
-			<div class="case-grid">
+			<div class="case-grid case-grid-archive">
 				<?php while ( have_posts() ) : the_post(); ?>
 					<a class="case-card" href="<?php the_permalink(); ?>">
 						<?php if ( has_post_thumbnail() ) : ?>
diff --git a/archive-service.php b/archive-service.php
index 2fe6de6..680a2be 100644
--- a/archive-service.php
+++ b/archive-service.php
@@ -29,13 +29,10 @@ get_header();
 		<p><?php esc_html_e( '从车漆保护、外观改色到车窗隔热，按车型与使用需求查看可选项目。', 'fragrance-trade' ); ?></p>
 	</header>
 	<div class="pb-5">
-		<div class="capability-grid">
+		<div class="capability-grid capability-grid-archive">
 			<?php while ( have_posts() ) : the_post(); ?>
-				<?php
-				$image = get_post_meta( get_the_ID(), '_service_image', true );
-				?>
 				<article class="capability-card">
-					<div class="capability-image"><a href="<?php the_permalink(); ?>"><?php if ( has_post_thumbnail() ) : ?><?php the_post_thumbnail( 'fragrance-capability', array( 'class' => 'img-fluid', 'loading' => 'lazy', 'decoding' => 'async' ) ); ?><?php else : ?><img src="<?php echo esc_url( $image ? $image : fragrance_trade_asset_uri( 'images/products/placeholder-01.svg' ) ); ?>" alt="<?php the_title_attribute(); ?>" class="img-fluid" loading="lazy" decoding="async"><?php endif; ?></a></div>
+					<div class="capability-image"><a href="<?php the_permalink(); ?>"><?php echo fragrance_trade_service_card_image( get_the_ID() ); // phpcs:ignore WordPress.Security.EscapeOutput.OutputNotEscaped ?></a></div>
 					<div class="capability-body">
 						<p class="capability-label"><?php esc_html_e( '贴膜服务', 'fragrance-trade' ); ?></p>
 						<h3><a href="<?php the_permalink(); ?>"><?php the_title(); ?></a></h3>
diff --git a/archive.php b/archive.php
index a2ec4b2..716fb36 100644
--- a/archive.php
+++ b/archive.php
@@ -5,18 +5,64 @@ if ( ! defined( 'ABSPATH' ) ) {
 }
 
 get_header();
+
+$is_news_archive = is_category() || is_tag() || is_date() || is_author();
 ?>
-<main id="primary" class="site-main container py-5 fragrance-content-area">
-	<header class="page-header mb-5"><h1 class="page-title"><?php the_archive_title(); ?></h1><?php the_archive_description( '<div class="archive-description">', '</div>' ); ?></header>
-	<?php if ( have_posts() ) : ?>
-		<div class="row g-5">
-			<?php while ( have_posts() ) : the_post(); ?>
-				<div class="col-12"><?php get_template_part( 'template-parts/content', get_post_type() ); ?></div>
-			<?php endwhile; ?>
+<?php if ( $is_news_archive ) : ?>
+	<main id="primary" class="site-main">
+		<div class="page-content container news-page news-archive">
+			<?php
+			get_template_part(
+				'template-parts/breadcrumb',
+				null,
+				array(
+					'items' => array(
+						array( 'label' => __( '首页', 'fragrance-trade' ), 'url' => home_url( '/' ) ),
+						array( 'label' => __( '新闻资讯', 'fragrance-trade' ), 'url' => fragrance_trade_news_url() ),
+						array( 'label' => wp_strip_all_tags( get_the_archive_title() ), 'url' => null ),
+					),
+				)
+			);
+			?>
+			<header class="news-page-header">
+				<p class="section-eyebrow"><?php esc_html_e( '新闻归档', 'fragrance-trade' ); ?></p>
+				<h1><?php the_archive_title(); ?></h1>
+				<?php the_archive_description( '<div class="archive-description">', '</div>' ); ?>
+			</header>
+			<?php if ( have_posts() ) : ?>
+				<div class="news-grid">
+					<?php
+					while ( have_posts() ) :
+						the_post();
+						get_template_part( 'template-parts/content', 'news-card' );
+					endwhile;
+					?>
+				</div>
+				<div class="news-pagination">
+					<?php the_posts_pagination(); ?>
+				</div>
+			<?php else : ?>
+				<section class="news-empty">
+					<h2><?php esc_html_e( '此归档暂时没有新闻', 'fragrance-trade' ); ?></h2>
+					<p><?php esc_html_e( '可以返回新闻资讯页面浏览其他内容。', 'fragrance-trade' ); ?></p>
+					<a class="btn btn-b2b-primary" href="<?php echo esc_url( fragrance_trade_news_url() ); ?>"><?php esc_html_e( '返回新闻资讯', 'fragrance-trade' ); ?></a>
+				</section>
+			<?php endif; ?>
 		</div>
-		<?php the_posts_pagination(); ?>
-	<?php else : ?>
-		<?php get_template_part( 'template-parts/content', 'none' ); ?>
-	<?php endif; ?>
-</main>
+	</main>
+<?php else : ?>
+	<main id="primary" class="site-main container py-5 fragrance-content-area">
+		<header class="page-header mb-5"><h1 class="page-title"><?php the_archive_title(); ?></h1><?php the_archive_description( '<div class="archive-description">', '</div>' ); ?></header>
+		<?php if ( have_posts() ) : ?>
+			<div class="row g-5">
+				<?php while ( have_posts() ) : the_post(); ?>
+					<div class="col-12"><?php get_template_part( 'template-parts/content', get_post_type() ); ?></div>
+				<?php endwhile; ?>
+			</div>
+			<?php the_posts_pagination(); ?>
+		<?php else : ?>
+			<?php get_template_part( 'template-parts/content', 'none' ); ?>
+		<?php endif; ?>
+	</main>
+<?php endif; ?>
 <?php get_footer(); ?>
diff --git a/assets/css/theme.css b/assets/css/theme.css
index b0b58ef..274695a 100644
--- a/assets/css/theme.css
+++ b/assets/css/theme.css
@@ -416,7 +416,9 @@ img {
 /* ---- Trust Strip ---- */
 .trust-strip {
   color: var(--b2b-surface);
-  background: var(--b2b-ink);
+  background:
+    linear-gradient(90deg, rgba(20, 20, 18, 0.9), rgba(20, 20, 18, 0.76)),
+    url("../images/trust-workshop-bg.jpg") 62% 55% / cover no-repeat;
 }
 
 .trust-metric {
@@ -460,6 +462,10 @@ img {
   background: var(--b2b-line);
 }
 
+.capability-grid-archive {
+  background: transparent;
+}
+
 .capability-card {
   display: grid;
   min-width: 0;
@@ -474,7 +480,14 @@ img {
   background: var(--b2b-mist);
 }
 
+.capability-image a {
+  display: block;
+  width: 100%;
+  height: 100%;
+}
+
 .capability-image img {
+  display: block;
   width: 100%;
   height: 100%;
   object-fit: cover;
@@ -536,6 +549,139 @@ img {
   align-self: flex-start;
 }
 
+/* ---- Homepage Carousels ---- */
+.b2b-carousel {
+  --carousel-gap: 1px;
+  --carousel-items: 1;
+}
+
+.services-carousel {
+  --carousel-items: 2;
+}
+
+.cases-carousel {
+  --carousel-items: 2;
+}
+
+.b2b-carousel-viewport {
+  overflow-x: auto;
+  overflow-y: hidden;
+  overscroll-behavior-x: contain;
+  scroll-snap-type: x mandatory;
+  scrollbar-width: none;
+  -webkit-overflow-scrolling: touch;
+}
+
+.b2b-carousel-viewport::-webkit-scrollbar {
+  display: none;
+}
+
+.b2b-carousel .b2b-carousel-track {
+  display: grid;
+  width: auto;
+  grid-auto-flow: column;
+  grid-auto-columns: 100%;
+  grid-template-columns: none;
+  gap: var(--carousel-gap);
+}
+
+.services-carousel .b2b-carousel-track {
+  grid-auto-columns: calc(50% - 0.5px);
+}
+
+.cases-carousel .b2b-carousel-track {
+  grid-auto-columns: calc(50% - 0.5px);
+}
+
+.b2b-carousel-slide {
+  min-width: 0;
+  scroll-snap-align: start;
+}
+
+.b2b-carousel-controls {
+  display: none;
+  min-height: 44px;
+  margin-top: 1.5rem;
+  align-items: center;
+  justify-content: center;
+  gap: 1.25rem;
+}
+
+.b2b-carousel.is-ready .b2b-carousel-controls {
+  display: flex;
+}
+
+.b2b-carousel.is-ready.has-single-page .b2b-carousel-controls {
+  display: none;
+}
+
+.b2b-carousel-arrow,
+.b2b-carousel-dot {
+  appearance: none;
+  color: var(--b2b-ink);
+  background: transparent;
+  border: 0;
+  border-radius: 0;
+  cursor: pointer;
+}
+
+.b2b-carousel-arrow {
+  display: inline-flex;
+  width: 44px;
+  height: 44px;
+  padding: 0;
+  align-items: center;
+  justify-content: center;
+  border: 1px solid var(--b2b-line);
+  font-size: 1.1rem;
+  line-height: 1;
+  transition:
+    color 180ms ease,
+    background-color 180ms ease,
+    border-color 180ms ease,
+    transform 180ms ease;
+}
+
+.b2b-carousel-arrow:hover {
+  color: var(--b2b-surface);
+  background: var(--b2b-ink);
+  border-color: var(--b2b-ink);
+  transform: translateY(-2px);
+}
+
+.b2b-carousel-arrow:active {
+  transform: translateY(0);
+}
+
+.b2b-carousel-arrow:focus-visible,
+.b2b-carousel-dot:focus-visible {
+  outline: 2px solid var(--b2b-ink);
+  outline-offset: 3px;
+}
+
+.b2b-carousel-dots {
+  display: flex;
+  min-width: 64px;
+  align-items: center;
+  justify-content: center;
+  gap: 0.6rem;
+}
+
+.b2b-carousel-dot {
+  width: 7px;
+  height: 7px;
+  padding: 0;
+  background: var(--b2b-line);
+  transition:
+    width 220ms ease,
+    background-color 220ms ease;
+}
+
+.b2b-carousel-dot.is-active {
+  width: 24px;
+  background: var(--b2b-ink);
+}
+
 /* ---- Case Grid ---- */
 .cases-section {
   background: var(--b2b-mist);
@@ -548,6 +694,10 @@ img {
   background: var(--b2b-line);
 }
 
+.case-grid-archive {
+  background: transparent;
+}
+
 .case-card {
   position: relative;
   display: block;
@@ -600,7 +750,9 @@ img {
 
 /* ---- CTA Section ---- */
 .cta-section {
-  background: var(--b2b-ink);
+  background:
+    linear-gradient(90deg, rgba(20, 20, 18, 0.88), rgba(20, 20, 18, 0.7)),
+    url("../images/consultation-studio-bg.jpg") center 58% / cover no-repeat;
   color: var(--b2b-surface);
   text-align: center;
   padding: 5rem 0;
@@ -881,7 +1033,9 @@ img {
 /* ---- Documents Section ---- */
 .documents-section {
   color: rgba(250, 250, 248, 0.65);
-  background: var(--b2b-ink);
+  background:
+    linear-gradient(90deg, rgba(20, 20, 18, 0.95), rgba(20, 20, 18, 0.86)),
+    url("../images/trust-workshop-bg.jpg") center 55% / cover no-repeat;
 }
 
 .documents-section h2,
@@ -902,7 +1056,7 @@ img {
   min-width: 0;
   padding: 1.75rem;
   gap: 1rem;
-  background: var(--b2b-ink);
+  background: rgba(28, 28, 26, 0.88);
 }
 
 .document-grid article > span {
@@ -969,10 +1123,21 @@ img {
 }
 
 .footer-bottom {
+  align-items: center;
   border-color: rgba(250, 250, 248, 0.08) !important;
   font-size: 0.78rem;
 }
 
+.footer-icp {
+  text-align: center;
+}
+
+.footer-icp a {
+  text-decoration: underline;
+  text-decoration-color: rgba(250, 250, 248, 0.22);
+  text-underline-offset: 0.2em;
+}
+
 /* ---- WordPress Content Area ---- */
 .fragrance-content-area {
   min-height: 65vh;
@@ -1101,14 +1266,35 @@ textarea:focus-visible {
 /* ---- About Page CTA ---- */
 .about-cta {
   padding: 5rem 0;
-  background: var(--b2b-mist);
+  color: var(--b2b-surface);
+  background:
+    linear-gradient(90deg, rgba(20, 20, 18, 0.88), rgba(20, 20, 18, 0.7)),
+    url("../images/consultation-studio-bg.jpg") center 58% / cover no-repeat;
   text-align: center;
 }
 
 .about-cta h2 {
+  color: var(--b2b-surface);
   font-size: clamp(1.8rem, 3vw, 2.4rem);
 }
 
+.about-cta .section-lead {
+  color: rgba(250, 250, 248, 0.74);
+}
+
+.about-cta .btn-b2b-primary {
+  color: var(--b2b-ink);
+  background: var(--b2b-surface);
+  border-color: var(--b2b-surface);
+}
+
+.about-cta .btn-b2b-primary:hover,
+.about-cta .btn-b2b-primary:focus {
+  color: var(--b2b-ink);
+  background: var(--b2b-mist);
+  border-color: var(--b2b-mist);
+}
+
 /* ---- Contact Page ---- */
 .contact-section {
   padding-top: 0;
@@ -1289,6 +1475,319 @@ textarea:focus-visible {
   color: var(--b2b-ink-soft);
 }
 
+/* ---- News ---- */
+.news-page {
+  padding-bottom: clamp(5rem, 8vw, 8rem);
+}
+
+.news-page-header {
+  max-width: 760px;
+  padding: 1.5rem 0 clamp(3rem, 6vw, 5rem);
+}
+
+.news-page-header h1 {
+  margin-bottom: 1.25rem;
+  font-family: var(--b2b-font-display);
+  font-size: clamp(2.7rem, 5vw, 4.8rem);
+  font-weight: 300;
+}
+
+.news-page-header > p:last-child,
+.news-page-header .archive-description {
+  color: var(--b2b-ink-soft);
+  font-size: 1.05rem;
+  line-height: 1.8;
+}
+
+.news-page-header .archive-description > :last-child {
+  margin-bottom: 0;
+}
+
+.news-grid {
+  display: grid;
+  grid-template-columns: repeat(3, minmax(0, 1fr));
+  gap: clamp(1.25rem, 2.5vw, 2rem);
+}
+
+.news-card {
+  display: flex;
+  min-width: 0;
+  height: 100%;
+  overflow: hidden;
+  background: var(--b2b-surface);
+  border: 1px solid var(--b2b-line);
+  flex-direction: column;
+  transition:
+    border-color 180ms ease,
+    transform 220ms cubic-bezier(0.2, 0.7, 0.2, 1);
+}
+
+.news-card:hover {
+  border-color: var(--b2b-ink-muted);
+  transform: translateY(-3px);
+}
+
+.news-card-media {
+  display: block;
+  aspect-ratio: 16 / 9;
+  overflow: hidden;
+  background: var(--b2b-mist);
+}
+
+.news-card-media img {
+  width: 100%;
+  height: 100%;
+  object-fit: cover;
+  transition: transform 650ms cubic-bezier(0.2, 0.7, 0.2, 1);
+}
+
+.news-card:hover .news-card-media img {
+  transform: scale(1.025);
+}
+
+.news-card-body {
+  display: flex;
+  padding: clamp(1.35rem, 2.5vw, 2rem);
+  flex: 1;
+  flex-direction: column;
+}
+
+.news-meta {
+  display: flex;
+  align-items: center;
+  flex-wrap: wrap;
+  gap: 0.5rem 1rem;
+  margin-bottom: 1rem;
+  color: var(--b2b-ink-muted);
+  font-size: 0.74rem;
+  letter-spacing: 0.06em;
+}
+
+.news-categories a {
+  color: var(--b2b-ink);
+  font-weight: 600;
+  text-decoration: none;
+}
+
+.news-categories a:hover,
+.news-categories a:focus {
+  opacity: 0.65;
+}
+
+.news-card h2 {
+  margin-bottom: 1rem;
+  font-family: var(--b2b-font-display);
+  font-size: clamp(1.45rem, 2vw, 1.9rem);
+  font-weight: 400;
+  line-height: 1.28;
+}
+
+.news-card h2 a {
+  color: var(--b2b-ink);
+  text-decoration: none;
+}
+
+.news-card-body > p {
+  margin-bottom: 1.5rem;
+  color: var(--b2b-ink-soft);
+  line-height: 1.75;
+}
+
+.news-card-body .text-link {
+  margin-top: auto;
+  align-self: flex-start;
+}
+
+.news-pagination {
+  margin-top: clamp(3rem, 6vw, 5rem);
+}
+
+.news-pagination .nav-links,
+.news-single .page-links {
+  display: flex;
+  align-items: center;
+  flex-wrap: wrap;
+  gap: 0.5rem;
+}
+
+.news-pagination .page-numbers,
+.news-single .post-page-numbers {
+  display: inline-flex;
+  min-width: 2.75rem;
+  min-height: 2.75rem;
+  align-items: center;
+  justify-content: center;
+  padding: 0.6rem 0.85rem;
+  color: var(--b2b-ink);
+  background: var(--b2b-surface);
+  border: 1px solid var(--b2b-line);
+  text-decoration: none;
+}
+
+.news-pagination .page-numbers.current,
+.news-pagination .page-numbers:hover,
+.news-pagination .page-numbers:focus,
+.news-single .post-page-numbers.current,
+.news-single .post-page-numbers:hover,
+.news-single .post-page-numbers:focus {
+  color: var(--b2b-surface);
+  background: var(--b2b-ink);
+  border-color: var(--b2b-ink);
+}
+
+.news-empty {
+  padding: clamp(3rem, 7vw, 6rem);
+  background: var(--b2b-mist);
+  text-align: center;
+}
+
+.news-empty h2 {
+  margin-bottom: 1rem;
+  font-family: var(--b2b-font-display);
+  font-size: clamp(1.8rem, 3vw, 2.5rem);
+  font-weight: 400;
+}
+
+.news-empty p {
+  margin: 0 auto 2rem;
+  color: var(--b2b-ink-soft);
+}
+
+.news-single {
+  padding-bottom: clamp(5rem, 8vw, 8rem);
+}
+
+.news-single-header {
+  max-width: 940px;
+  margin: 2rem auto clamp(2.5rem, 5vw, 4.5rem);
+  text-align: center;
+}
+
+.news-single-header .news-meta {
+  justify-content: center;
+}
+
+.news-single-header h1 {
+  margin: 0;
+  font-family: var(--b2b-font-display);
+  font-size: clamp(2.5rem, 5vw, 4.8rem);
+  font-weight: 300;
+  line-height: 1.14;
+}
+
+.news-single-image {
+  max-width: 1120px;
+  margin: 0 auto clamp(3rem, 6vw, 5rem);
+  overflow: hidden;
+  background: var(--b2b-mist);
+}
+
+.news-single-image img {
+  display: block;
+  width: 100%;
+  height: auto;
+}
+
+.news-single-content {
+  max-width: 800px;
+  margin: 0 auto;
+  color: var(--b2b-ink);
+  font-size: 1.05rem;
+  line-height: 1.9;
+}
+
+.news-single-content > * {
+  max-width: 100%;
+}
+
+.news-single-content h2,
+.news-single-content h3,
+.news-single-content h4 {
+  margin-top: 2.25em;
+  margin-bottom: 0.75em;
+  font-family: var(--b2b-font-display);
+  font-weight: 400;
+  line-height: 1.3;
+}
+
+.news-single-content a {
+  color: var(--b2b-ink);
+  text-underline-offset: 0.18em;
+}
+
+.news-single-content img,
+.news-single-content figure {
+  height: auto;
+}
+
+.news-single-content blockquote {
+  margin: 2rem 0;
+  padding: 0.25rem 0 0.25rem 1.5rem;
+  color: var(--b2b-ink-soft);
+  border-left: 3px solid var(--b2b-ink);
+}
+
+.news-single .page-links {
+  margin-top: 2.5rem;
+}
+
+.news-post-navigation {
+  max-width: 960px;
+  margin: clamp(4rem, 8vw, 7rem) auto 0;
+  padding-top: 2rem;
+  border-top: 1px solid var(--b2b-line);
+}
+
+.news-post-navigation .nav-links {
+  display: grid;
+  grid-template-columns: repeat(2, minmax(0, 1fr));
+  gap: 2rem;
+}
+
+.news-post-navigation .nav-next {
+  text-align: right;
+}
+
+.news-post-navigation a {
+  display: inline-flex;
+  color: var(--b2b-ink);
+  flex-direction: column;
+  text-decoration: none;
+}
+
+.news-post-navigation .nav-subtitle {
+  margin-bottom: 0.5rem;
+  color: var(--b2b-ink-muted);
+  font-size: 0.72rem;
+  letter-spacing: 0.1em;
+}
+
+.news-post-navigation .nav-title {
+  font-family: var(--b2b-font-display);
+  font-size: 1.25rem;
+}
+
+.news-single-cta {
+  max-width: 960px;
+  margin: clamp(3rem, 6vw, 5rem) auto 0;
+  padding: clamp(2rem, 5vw, 4rem);
+  background: var(--b2b-mist);
+  text-align: center;
+}
+
+.news-single-cta h2 {
+  margin-bottom: 1rem;
+  font-family: var(--b2b-font-display);
+  font-size: clamp(1.8rem, 3vw, 2.5rem);
+  font-weight: 400;
+}
+
+.news-single-cta p {
+  max-width: 650px;
+  margin: 0 auto 2rem;
+  color: var(--b2b-ink-soft);
+}
+
 /* ---- Reveal Motion ---- */
 .motion-ready .reveal-item {
   opacity: 0;
@@ -1395,6 +1894,7 @@ textarea:focus-visible {
   .b2b-header .offcanvas .nav-item:nth-child(4) { transition-delay: 120ms; }
   .b2b-header .offcanvas .nav-item:nth-child(5) { transition-delay: 160ms; }
   .b2b-header .offcanvas .nav-item:nth-child(6) { transition-delay: 200ms; }
+  .b2b-header .offcanvas .nav-item:nth-child(7) { transition-delay: 240ms; }
 
   .b2b-header .offcanvas.hiding .nav-item {
     opacity: 0;
@@ -1442,6 +1942,14 @@ textarea:focus-visible {
 
 /* LG down — 991px */
 @media (max-width: 991px) {
+  .cases-carousel {
+    --carousel-items: 1;
+  }
+
+  .cases-carousel .b2b-carousel-track {
+    grid-auto-columns: 100%;
+  }
+
   .b2b-section {
     padding: 5rem 0;
   }
@@ -1459,6 +1967,10 @@ textarea:focus-visible {
     grid-template-columns: repeat(2, minmax(0, 1fr));
   }
 
+  .news-grid {
+    grid-template-columns: repeat(2, minmax(0, 1fr));
+  }
+
   .factory-video-section {
     padding-bottom: 5rem;
   }
@@ -1533,6 +2045,19 @@ textarea:focus-visible {
     grid-template-columns: 1fr;
   }
 
+  .news-grid,
+  .news-post-navigation .nav-links {
+    grid-template-columns: 1fr;
+  }
+
+  .news-post-navigation .nav-next {
+    text-align: left;
+  }
+
+  .b2b-carousel-controls {
+    margin-top: 1.25rem;
+  }
+
   .factory-gallery {
     grid-template-rows: repeat(2, 160px);
   }
@@ -1591,8 +2116,25 @@ textarea:focus-visible {
   }
 }
 
+/* XS carousel — 575px */
+@media (max-width: 575px) {
+  .services-carousel,
+  .cases-carousel {
+    --carousel-items: 1;
+  }
+
+  .b2b-carousel .b2b-carousel-track {
+    grid-auto-columns: 100%;
+    grid-template-columns: none;
+  }
+}
+
 /* SM down — 480px */
 @media (max-width: 480px) {
+  .row.g-5 {
+    --bs-gutter-x: 1.5rem;
+  }
+
   .b2b-hero .btn {
     width: 100%;
   }
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index 0000000..78f8395
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diff --git a/assets/images/cases/tesla-model-3-highland-alexander-silver/01.jpg b/assets/images/cases/tesla-model-3-highland-alexander-silver/01.jpg
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index 0000000..d21f39b
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index 0000000..5dbf617
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index 0000000..c487b84
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index 0000000..e4b514f
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new file mode 100644
index 0000000..0b6d4e5
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index 0000000..9336f69
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new file mode 100644
index 0000000..5c79a8a
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new file mode 100644
index 0000000..98b8c00
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diff --git a/assets/images/cases/tesla-model-3-highland-alexander-silver/09.jpg b/assets/images/cases/tesla-model-3-highland-alexander-silver/09.jpg
new file mode 100644
index 0000000..63d00de
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diff --git a/assets/images/consultation-studio-bg.jpg b/assets/images/consultation-studio-bg.jpg
new file mode 100644
index 0000000..685bb19
Binary files /dev/null and b/assets/images/consultation-studio-bg.jpg differ
diff --git a/assets/images/placeholder-news.svg b/assets/images/placeholder-news.svg
new file mode 100644
index 0000000..7787f48
--- /dev/null
+++ b/assets/images/placeholder-news.svg
@@ -0,0 +1,9 @@
+<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 1200 675" role="img" aria-labelledby="title description">
+  <title id="title">新闻资讯图片占位</title>
+  <desc id="description">用于没有特色图片的新闻文章</desc>
+  <rect width="1200" height="675" fill="#ecece8"/>
+  <path d="M0 505 264 352l173 92 212-148 551 262v117H0Z" fill="#d6d6d0"/>
+  <circle cx="893" cy="185" r="66" fill="#fafaf8"/>
+  <path d="M406 220h388v18H406zm0 55h286v12H406zm0 42h342v12H406z" fill="#1c1c1a" opacity=".72"/>
+  <rect x="383" y="188" width="434" height="184" rx="2" fill="none" stroke="#1c1c1a" stroke-width="4" opacity=".3"/>
+</svg>
diff --git a/assets/images/services/covers/kdx-dunjia-cover.jpg b/assets/images/services/covers/kdx-dunjia-cover.jpg
new file mode 100644
index 0000000..3ada62d
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diff --git a/assets/images/services/covers/kdx-dunjia-plus-cover.jpg b/assets/images/services/covers/kdx-dunjia-plus-cover.jpg
new file mode 100644
index 0000000..e79c7e9
Binary files /dev/null and b/assets/images/services/covers/kdx-dunjia-plus-cover.jpg differ
diff --git a/assets/images/services/covers/kdx-jinjia-pro-cover.jpg b/assets/images/services/covers/kdx-jinjia-pro-cover.jpg
new file mode 100644
index 0000000..57441e8
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diff --git a/assets/images/services/covers/kdx-kaijia-cover.jpg b/assets/images/services/covers/kdx-kaijia-cover.jpg
new file mode 100644
index 0000000..5332875
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diff --git a/assets/images/services/covers/kdx-kaijia-plus-cover.jpg b/assets/images/services/covers/kdx-kaijia-plus-cover.jpg
new file mode 100644
index 0000000..c892c12
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diff --git a/assets/images/services/kdx-dunjia-plus.jpg b/assets/images/services/kdx-dunjia-plus.jpg
new file mode 100644
index 0000000..133809f
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diff --git a/assets/images/services/kdx-dunjia.jpg b/assets/images/services/kdx-dunjia.jpg
new file mode 100644
index 0000000..b5d5fdf
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diff --git a/assets/images/services/kdx-jinjia-pro.jpg b/assets/images/services/kdx-jinjia-pro.jpg
new file mode 100644
index 0000000..4b92fb1
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diff --git a/assets/images/services/kdx-kaijia-plus.jpg b/assets/images/services/kdx-kaijia-plus.jpg
new file mode 100644
index 0000000..cd56530
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diff --git a/assets/images/services/kdx-kaijia.jpg b/assets/images/services/kdx-kaijia.jpg
new file mode 100644
index 0000000..0a152e4
Binary files /dev/null and b/assets/images/services/kdx-kaijia.jpg differ
diff --git a/assets/images/store/authorization.jpg b/assets/images/store/authorization.jpg
index cfa3e55..d7b4f05 100644
Binary files a/assets/images/store/authorization.jpg and b/assets/images/store/authorization.jpg differ
diff --git a/assets/images/store/award.jpg b/assets/images/store/award.jpg
index 71c8fb8..e9dd622 100644
Binary files a/assets/images/store/award.jpg and b/assets/images/store/award.jpg differ
diff --git a/assets/images/store/brand-event.jpg b/assets/images/store/brand-event.jpg
index 9771638..49db5c8 100644
Binary files a/assets/images/store/brand-event.jpg and b/assets/images/store/brand-event.jpg differ
diff --git a/assets/images/store/kdx-logo.jpg b/assets/images/store/kdx-logo.jpg
index 8d850ab..ba320a1 100644
Binary files a/assets/images/store/kdx-logo.jpg and b/assets/images/store/kdx-logo.jpg differ
diff --git a/assets/images/store/showroom-consultation.jpg b/assets/images/store/showroom-consultation.jpg
index 7c2c4af..bba999c 100644
Binary files a/assets/images/store/showroom-consultation.jpg and b/assets/images/store/showroom-consultation.jpg differ
diff --git a/assets/images/store/showroom-main.jpg b/assets/images/store/showroom-main.jpg
index 3b7b21e..1834d9d 100644
Binary files a/assets/images/store/showroom-main.jpg and b/assets/images/store/showroom-main.jpg differ
diff --git a/assets/images/store/storefront.jpg b/assets/images/store/storefront.jpg
index bc8b725..e3331cc 100644
Binary files a/assets/images/store/storefront.jpg and b/assets/images/store/storefront.jpg differ
diff --git a/assets/images/trust-workshop-bg.jpg b/assets/images/trust-workshop-bg.jpg
new file mode 100644
index 0000000..f099579
Binary files /dev/null and b/assets/images/trust-workshop-bg.jpg differ
diff --git a/assets/js/theme.js b/assets/js/theme.js
index c44949a..d85424d 100644
--- a/assets/js/theme.js
+++ b/assets/js/theme.js
@@ -25,6 +25,217 @@
     });
   }
 
+  function initCarousels() {
+    var reducedMotion = window.matchMedia('(prefers-reduced-motion: reduce)').matches;
+
+    document.querySelectorAll('[data-carousel]').forEach(function (carousel) {
+      var viewport = carousel.querySelector('.b2b-carousel-viewport');
+      var track = carousel.querySelector('.b2b-carousel-track');
+      var slides = Array.prototype.slice.call(carousel.querySelectorAll('.b2b-carousel-slide'));
+      var previousButton = carousel.querySelector('.b2b-carousel-prev');
+      var nextButton = carousel.querySelector('.b2b-carousel-next');
+      var dotsContainer = carousel.querySelector('.b2b-carousel-dots');
+      var autoplayDelay = parseInt(carousel.getAttribute('data-autoplay'), 10) || 9000;
+      var pageLabel = carousel.getAttribute('data-page-label') || 'Page %d';
+      var currentPage = 0;
+      var pageCount = 1;
+      var autoplayTimer = null;
+      var scrollTimer = null;
+      var resizeTimer = null;
+      var hoverPaused = false;
+      var focusPaused = false;
+      var pointerPaused = false;
+
+      if (!viewport || !track || !slides.length || !previousButton || !nextButton || !dotsContainer) {
+        return;
+      }
+
+      function getItemsPerPage() {
+        var value = parseInt(window.getComputedStyle(carousel).getPropertyValue('--carousel-items'), 10);
+        return Math.max(1, value || 1);
+      }
+
+      function updateDots() {
+        dotsContainer.querySelectorAll('.b2b-carousel-dot').forEach(function (dot, index) {
+          var active = index === currentPage;
+          dot.classList.toggle('is-active', active);
+          dot.setAttribute('aria-current', active ? 'true' : 'false');
+        });
+      }
+
+      function stopAutoplay() {
+        if (!autoplayTimer) return;
+        window.clearInterval(autoplayTimer);
+        autoplayTimer = null;
+      }
+
+      function goToPage(page, smooth) {
+        if (!pageCount) return;
+        currentPage = (page + pageCount) % pageCount;
+        var targetIndex = Math.min(currentPage * getItemsPerPage(), slides.length - 1);
+        var maximumScroll = Math.max(0, viewport.scrollWidth - viewport.clientWidth);
+        viewport.scrollTo({
+          left: Math.min(slides[targetIndex].offsetLeft, maximumScroll),
+          behavior: smooth && !reducedMotion ? 'smooth' : 'auto'
+        });
+        updateDots();
+      }
+
+      function startAutoplay() {
+        stopAutoplay();
+        if (
+          reducedMotion ||
+          hoverPaused ||
+          focusPaused ||
+          pointerPaused ||
+          pageCount < 2 ||
+          document.hidden
+        ) {
+          return;
+        }
+        autoplayTimer = window.setInterval(function () {
+          goToPage(currentPage + 1, true);
+        }, Math.max(autoplayDelay, 7000));
+      }
+
+      function buildDots() {
+        var itemsPerPage = getItemsPerPage();
+        var nextPageCount = Math.ceil(slides.length / itemsPerPage);
+        var fragment = document.createDocumentFragment();
+
+        pageCount = Math.max(1, nextPageCount);
+        currentPage = Math.min(currentPage, pageCount - 1);
+        dotsContainer.textContent = '';
+
+        for (var index = 0; index < pageCount; index += 1) {
+          var dot = document.createElement('button');
+          dot.type = 'button';
+          dot.className = 'b2b-carousel-dot';
+          dot.setAttribute('aria-label', pageLabel.replace('%d', index + 1));
+          dot.dataset.page = index;
+          dot.addEventListener('click', function () {
+            goToPage(parseInt(this.dataset.page, 10), true);
+            startAutoplay();
+          });
+          fragment.appendChild(dot);
+        }
+
+        dotsContainer.appendChild(fragment);
+        carousel.classList.toggle('has-single-page', pageCount < 2);
+        updateDots();
+        goToPage(currentPage, false);
+        startAutoplay();
+      }
+
+      previousButton.addEventListener('click', function () {
+        goToPage(currentPage - 1, true);
+        startAutoplay();
+      });
+
+      nextButton.addEventListener('click', function () {
+        goToPage(currentPage + 1, true);
+        startAutoplay();
+      });
+
+      viewport.addEventListener(
+        'scroll',
+        function () {
+          window.clearTimeout(scrollTimer);
+          scrollTimer = window.setTimeout(function () {
+            var itemsPerPage = getItemsPerPage();
+            var maximumScroll = Math.max(0, viewport.scrollWidth - viewport.clientWidth);
+            var closestPage = 0;
+            var closestDistance = Number.POSITIVE_INFINITY;
+
+            for (var page = 0; page < pageCount; page += 1) {
+              var targetIndex = Math.min(page * itemsPerPage, slides.length - 1);
+              var targetPosition = Math.min(slides[targetIndex].offsetLeft, maximumScroll);
+              var distance = Math.abs(viewport.scrollLeft - targetPosition);
+              if (distance < closestDistance) {
+                closestDistance = distance;
+                closestPage = page;
+              }
+            }
+
+            currentPage = closestPage;
+            updateDots();
+          }, 100);
+        },
+        { passive: true }
+      );
+
+      carousel.addEventListener('mouseenter', function () {
+        hoverPaused = true;
+        stopAutoplay();
+      });
+
+      carousel.addEventListener('mouseleave', function () {
+        hoverPaused = false;
+        startAutoplay();
+      });
+
+      carousel.addEventListener('focusin', function () {
+        focusPaused = true;
+        stopAutoplay();
+      });
+
+      carousel.addEventListener('focusout', function () {
+        window.setTimeout(function () {
+          if (carousel.contains(document.activeElement)) return;
+          focusPaused = false;
+          startAutoplay();
+        }, 0);
+      });
+
+      viewport.addEventListener(
+        'pointerdown',
+        function () {
+          pointerPaused = true;
+          stopAutoplay();
+        },
+        { passive: true }
+      );
+
+      viewport.addEventListener(
+        'pointerup',
+        function () {
+          pointerPaused = false;
+          startAutoplay();
+        },
+        { passive: true }
+      );
+
+      viewport.addEventListener(
+        'pointercancel',
+        function () {
+          pointerPaused = false;
+          startAutoplay();
+        },
+        { passive: true }
+      );
+
+      window.addEventListener(
+        'resize',
+        function () {
+          window.clearTimeout(resizeTimer);
+          resizeTimer = window.setTimeout(buildDots, 160);
+        },
+        { passive: true }
+      );
+
+      document.addEventListener('visibilitychange', function () {
+        if (document.hidden) {
+          stopAutoplay();
+        } else {
+          startAutoplay();
+        }
+      });
+
+      carousel.classList.add('is-ready');
+      buildDots();
+    });
+  }
+
   function initRevealMotion() {
     var reducedMotion = window.matchMedia('(prefers-reduced-motion: reduce)').matches;
     var compactMotion = window.matchMedia('(max-width: 768px)').matches;
@@ -53,11 +264,12 @@
     prepareGroup('.trust-strip .row', '.trust-metric', 60);
     prepareGroup('.capability-grid', '.capability-card', 60);
     prepareGroup('.case-grid', '.case-card', 60);
+    prepareGroup('.news-grid', '.news-card', 60);
     prepareGroup('.factory-gallery', 'figure', 60);
     prepareGroup('.credentials-grid', '.credential-card', 60);
     prepareGroup('.document-grid', 'article', 60);
     prepareGroup('.contact-detail-grid', '.contact-detail-card', 60);
-    prepareGroup('.service-content, .case-content', ':scope > *', 40);
+    prepareGroup('.service-content, .case-content, .news-single-content', ':scope > *', 40);
 
     document.querySelectorAll(
       [
@@ -70,6 +282,11 @@
         '.contact-store-media',
         '.contact-map-heading',
         '.contact-map-panel',
+        '.news-page-header',
+        '.news-single-header',
+        '.news-single-image',
+        '.news-post-navigation',
+        '.news-single-cta',
         '.cta-section .container',
         '.about-cta .container',
         '.page-header'
@@ -111,6 +328,7 @@
   function initTheme() {
     initStickyHeader();
     initNavigation();
+    initCarousels();
     initRevealMotion();
   }
 
diff --git a/footer.php b/footer.php
index 0d02c86..cbc534a 100644
--- a/footer.php
+++ b/footer.php
@@ -9,14 +9,21 @@ $fragrance_social_links = array(
 	'youtube_url' => __( 'YouTube', 'fragrance-trade' ), 'linkedin_url' => __( 'LinkedIn', 'fragrance-trade' ),
 	'instagram_social_url' => __( 'Instagram', 'fragrance-trade' ),
 );
-$fragrance_email = fragrance_trade_inquiry_email();
 $fragrance_whatsapp = fragrance_trade_whatsapp_number();
+$fragrance_store_name = fragrance_trade_get_mod( 'b2b_hero_title' );
+$fragrance_store_phone = fragrance_trade_get_mod( 'store_phone' );
+$fragrance_phone_href = preg_replace( '/[^0-9+]/', '', $fragrance_store_phone );
+$fragrance_store_address = fragrance_trade_get_mod( 'store_address' );
+$fragrance_store_hours = fragrance_trade_get_mod( 'store_hours' );
+$fragrance_contact_name = fragrance_trade_get_mod( 'store_contact_person' );
+$fragrance_icp_number = fragrance_trade_get_mod( 'icp_number', '' );
+$fragrance_icp_url = fragrance_trade_get_mod( 'icp_url', '' );
 ?>
 <footer class="site-footer b2b-footer">
 	<div class="container py-5">
 		<div class="row g-5">
 			<div class="col-lg-5">
-				<h2 class="h3 text-white mb-3"><?php echo esc_html( get_bloginfo( 'name' ) ); ?></h2>
+				<h2 class="h3 text-white mb-3"><?php echo esc_html( $fragrance_store_name ); ?></h2>
 				<p class="footer-positioning"><?php echo esc_html( fragrance_trade_get_mod( 'footer_text' ) ); ?></p>
 				<p class="footer-kicker mb-0"><?php esc_html_e( '需求沟通 · 方案确认 · 施工交付', 'fragrance-trade' ); ?></p>
 			</div>
@@ -25,13 +32,17 @@ $fragrance_whatsapp = fragrance_trade_whatsapp_number();
 				<ul class="list-unstyled footer-links">
 					<li><a href="<?php echo esc_url( home_url( '/services/' ) ); ?>"><?php esc_html_e( '服务项目', 'fragrance-trade' ); ?></a></li>
 					<li><a href="<?php echo esc_url( home_url( '/cases/' ) ); ?>"><?php esc_html_e( '案例作品', 'fragrance-trade' ); ?></a></li>
+					<li><a href="<?php echo esc_url( fragrance_trade_news_url() ); ?>"><?php esc_html_e( '新闻资讯', 'fragrance-trade' ); ?></a></li>
 					<li><a href="<?php echo esc_url( home_url( '/about/' ) ); ?>"><?php esc_html_e( '关于门店', 'fragrance-trade' ); ?></a></li>
 					<li><a href="<?php echo esc_url( home_url( '/contact/' ) ); ?>"><?php esc_html_e( '联系我们', 'fragrance-trade' ); ?></a></li>
 				</ul>
 			</div>
 			<div class="col-sm-6 col-lg-4">
 				<h2 class="h6 text-uppercase text-white mb-3"><?php esc_html_e( '联系门店', 'fragrance-trade' ); ?></h2>
-				<p><a href="mailto:<?php echo esc_attr( antispambot( $fragrance_email ) ); ?>"><?php echo esc_html( antispambot( $fragrance_email ) ); ?></a></p>
+				<?php if ( $fragrance_contact_name ) : ?><p><?php echo esc_html( sprintf( __( '联系人：%s', 'fragrance-trade' ), $fragrance_contact_name ) ); ?></p><?php endif; ?>
+				<?php if ( $fragrance_store_phone ) : ?><p><a href="tel:<?php echo esc_attr( $fragrance_phone_href ); ?>"><?php echo esc_html( $fragrance_store_phone ); ?></a></p><?php endif; ?>
+				<?php if ( $fragrance_store_address ) : ?><p><?php echo esc_html( $fragrance_store_address ); ?></p><?php endif; ?>
+				<?php if ( $fragrance_store_hours ) : ?><p><?php echo esc_html( sprintf( __( '营业时间：%s', 'fragrance-trade' ), $fragrance_store_hours ) ); ?></p><?php endif; ?>
 				<?php if ( $fragrance_whatsapp ) : ?><p><a href="<?php echo esc_url( fragrance_trade_get_inquiry_url() ); ?>" target="_blank" rel="noopener noreferrer"><?php esc_html_e( '通过 WhatsApp 联系我们', 'fragrance-trade' ); ?></a></p><?php endif; ?>
 				<ul class="list-unstyled d-flex flex-wrap gap-3 footer-social mb-0">
 					<?php foreach ( $fragrance_social_links as $setting => $label ) : $url = fragrance_trade_get_mod( $setting, '' ); if ( $url ) : ?>
@@ -41,7 +52,16 @@ $fragrance_whatsapp = fragrance_trade_whatsapp_number();
 			</div>
 		</div>
 		<div class="footer-bottom d-flex flex-wrap justify-content-between gap-2 pt-4 mt-4 border-top">
-			<p class="mb-0">&copy; <?php echo esc_html( wp_date( 'Y' ) ); ?> <?php echo esc_html( get_bloginfo( 'name' ) ); ?></p>
+			<p class="mb-0">&copy; <?php echo esc_html( wp_date( 'Y' ) ); ?> <?php echo esc_html( $fragrance_store_name ); ?></p>
+			<?php if ( $fragrance_icp_number ) : ?>
+				<p class="footer-icp mb-0">
+					<?php if ( $fragrance_icp_url ) : ?>
+						<a href="<?php echo esc_url( $fragrance_icp_url ); ?>" target="_blank" rel="noopener noreferrer"><?php echo esc_html( $fragrance_icp_number ); ?></a>
+					<?php else : ?>
+						<?php echo esc_html( $fragrance_icp_number ); ?>
+					<?php endif; ?>
+				</p>
+			<?php endif; ?>
 			<p class="mb-0"><?php esc_html_e( '项目、价格、工期与质保以门店最终确认为准。', 'fragrance-trade' ); ?></p>
 		</div>
 	</div>
diff --git a/functions.php b/functions.php
index 30ff5f2..70f550c 100644
--- a/functions.php
+++ b/functions.php
@@ -14,10 +14,11 @@ $fragrance_trade_modules = array(
 	'setup.php',
 	'helpers.php',
 	'cpt.php',
+	'service-seeds.php',
+	'case-seeds.php',
 	'customizer.php',
 );
 
 foreach ( $fragrance_trade_modules as $fragrance_trade_module ) {
 	require_once get_template_directory() . '/inc/' . $fragrance_trade_module;
 }
-
diff --git a/home.php b/home.php
new file mode 100644
index 0000000..46a6357
--- /dev/null
+++ b/home.php
@@ -0,0 +1,61 @@
+<?php
+/**
+ * WordPress posts page: news index.
+ *
+ * @package Fragrance_Trade
+ */
+
+if ( ! defined( 'ABSPATH' ) ) {
+	exit;
+}
+
+$posts_page_id = absint( get_option( 'page_for_posts', 0 ) );
+$page_title    = $posts_page_id ? get_the_title( $posts_page_id ) : __( '新闻资讯', 'fragrance-trade' );
+if ( ! $page_title ) {
+	$page_title = __( '新闻资讯', 'fragrance-trade' );
+}
+
+get_header();
+?>
+<main id="primary" class="site-main">
+	<div class="page-content container news-page">
+		<?php
+		get_template_part(
+			'template-parts/breadcrumb',
+			null,
+			array(
+				'items' => array(
+					array( 'label' => __( '首页', 'fragrance-trade' ), 'url' => home_url( '/' ) ),
+					array( 'label' => $page_title, 'url' => null ),
+				),
+			)
+		);
+		?>
+		<header class="news-page-header">
+			<p class="section-eyebrow"><?php esc_html_e( '门店动态与用车知识', 'fragrance-trade' ); ?></p>
+			<h1><?php echo esc_html( $page_title ); ?></h1>
+			<p><?php esc_html_e( '了解门店活动、产品信息、施工知识与汽车膜日常护理建议。', 'fragrance-trade' ); ?></p>
+		</header>
+
+		<?php if ( have_posts() ) : ?>
+			<div class="news-grid">
+				<?php
+				while ( have_posts() ) :
+					the_post();
+					get_template_part( 'template-parts/content', 'news-card' );
+				endwhile;
+				?>
+			</div>
+			<div class="news-pagination">
+				<?php the_posts_pagination(); ?>
+			</div>
+		<?php else : ?>
+			<section class="news-empty">
+				<h2><?php esc_html_e( '新闻内容正在整理中', 'fragrance-trade' ); ?></h2>
+				<p><?php esc_html_e( '门店动态、产品知识和施工说明将在这里陆续发布。', 'fragrance-trade' ); ?></p>
+				<a class="btn btn-b2b-primary" href="<?php echo esc_url( home_url( '/contact/' ) ); ?>"><?php esc_html_e( '联系门店', 'fragrance-trade' ); ?></a>
+			</section>
+		<?php endif; ?>
+	</div>
+</main>
+<?php get_footer(); ?>
diff --git a/inc/case-seeds.php b/inc/case-seeds.php
new file mode 100644
index 0000000..021893d
--- /dev/null
+++ b/inc/case-seeds.php
@@ -0,0 +1,520 @@
+<?php
+/**
+ * Optional one-click importer for the bundled case portfolio.
+ *
+ * @package Fragrance_Trade
+ */
+
+if ( ! defined( 'ABSPATH' ) ) {
+	exit;
+}
+
+/** Return the case records available to the optional importer. */
+function fragrance_trade_case_seeds() {
+	return array(
+		'ford-mondeo-alexander-silver' => array(
+			'title'          => __( '福特蒙迪欧｜亚历山大银改色膜', 'fragrance-trade' ),
+			'slug'           => 'ford-mondeo-alexander-silver',
+			'vehicle'        => __( '福特蒙迪欧', 'fragrance-trade' ),
+			'project'        => __( '整车改色膜', 'fragrance-trade' ),
+			'color'          => __( '亚历山大银', 'fragrance-trade' ),
+			'direction'      => __( '哑光金属银、黑银对比', 'fragrance-trade' ),
+			'excerpt'        => __( '福特蒙迪欧亚历山大银整车改色，哑光金属银质感搭配黑色车顶与饰件，呈现克制、利落的黑银对比效果。', 'fragrance-trade' ),
+			'intro'          => __( '本次施工车型为福特蒙迪欧，车主选择亚历山大银整车改色。银灰色膜面带有细腻的哑光金属质感，与黑色车顶、后视镜、窗框及前后灯组形成清晰的黑银对比。', 'fragrance-trade' ),
+			'effect'         => __( '亚历山大银弱化了高亮反射，让蒙迪欧的车身折线在室内灯光和自然光下都更容易被看见。大面积银色保持干净、克制，黑色车顶与饰件则进一步压低视觉重心，让整车轮廓显得更修长。', 'fragrance-trade' ),
+			'details'        => __( '施工重点检查了隐藏式门把手、后视镜底座、尾灯边缘、尾翼和车身折角等位置。完成后从正面、侧面和车尾分别复查膜面平整度、拼接位置与边角收口，确保整体颜色连续、车身线条清晰。', 'fragrance-trade' ),
+			'image_count'    => 9,
+			'featured_index' => 0,
+		),
+		'porsche-718-liquid-metal-silver' => array(
+			'title'          => __( '保时捷 718｜液态金属银改色膜', 'fragrance-trade' ),
+			'slug'           => 'porsche-718-liquid-metal-silver',
+			'vehicle'        => __( '保时捷 718', 'fragrance-trade' ),
+			'project'        => __( '整车改色膜', 'fragrance-trade' ),
+			'color'          => __( '液态金属银', 'fragrance-trade' ),
+			'direction'      => __( '亮面金属银灰、红色软顶对比', 'fragrance-trade' ),
+			'excerpt'        => __( '保时捷 718 液态金属银整车改色，以亮面金属银灰强化跑车曲面，并保留红色软顶形成鲜明层次。', 'fragrance-trade' ),
+			'intro'          => __( '本次施工车型为保时捷 718，选择液态金属银整车改色。银灰色膜面带有明亮、流动的金属反射，与红色软顶和黑色灯组形成鲜明但克制的颜色层次。', 'fragrance-trade' ),
+			'effect'         => __( '液态金属银会随着光线角度呈现由浅银到深灰的变化，能够突出 718 前翼子板、车门和后轮拱的连续曲面。红色软顶保留原有视觉焦点，让整车兼具精致感与运动感。', 'fragrance-trade' ),
+			'details'        => __( '施工重点检查前后保险杠曲面、进气口边缘、门把手、后视镜底座、尾翼与软顶交界等位置。交付前分别在正面、侧面和车尾复查膜面连续性与边角收口。', 'fragrance-trade' ),
+			'image_count'    => 10,
+			'featured_index' => 0,
+		),
+		'tesla-model-3-highland-alexander-silver' => array(
+			'title'          => __( '特斯拉焕新版 Model 3｜亚历山大银改色膜', 'fragrance-trade' ),
+			'slug'           => 'tesla-model-3-highland-alexander-silver',
+			'vehicle'        => __( '特斯拉焕新版 Model 3', 'fragrance-trade' ),
+			'project'        => __( '整车改色膜', 'fragrance-trade' ),
+			'color'          => __( '亚历山大银', 'fragrance-trade' ),
+			'direction'      => __( '哑光金属银、黑色玻璃与轮毂对比', 'fragrance-trade' ),
+			'excerpt'        => __( '特斯拉焕新版 Model 3 亚历山大银整车改色，以细腻哑光金属质感呈现更简洁的黑银对比。', 'fragrance-trade' ),
+			'intro'          => __( '本次施工车型为特斯拉焕新版 Model 3，选择亚历山大银整车改色。低反光的银色膜面与黑色玻璃、门把手、饰件和轮毂组合，延续车辆简洁、科技感明确的外观语言。', 'fragrance-trade' ),
+			'effect'         => __( '亚历山大银降低了车身大面积高光反射，让焕新版 Model 3 的前脸、肩线与溜背轮廓显得更干净。不同光线下，膜面会在冷银与浅灰之间变化，整体观感克制而利落。', 'fragrance-trade' ),
+			'details'        => __( '施工重点覆盖无框车门边缘、隐藏式门把手、后视镜底座、前后灯组与保险杠曲面。完成后检查各覆盖面颜色一致性，并确认门把手和车门开合区域收口平整。', 'fragrance-trade' ),
+			'image_count'    => 9,
+			'featured_index' => 0,
+		),
+		'byd-han-matte-blue-gold-floating-roof' => array(
+			'title'          => __( '比亚迪汉｜远峰蓝魅金哑面＋悬浮顶', 'fragrance-trade' ),
+			'slug'           => 'byd-han-matte-blue-gold-floating-roof',
+			'vehicle'        => __( '比亚迪汉', 'fragrance-trade' ),
+			'project'        => __( '整车哑面改色膜＋悬浮顶', 'fragrance-trade' ),
+			'color'          => __( '远峰蓝魅金（哑面）', 'fragrance-trade' ),
+			'direction'      => __( '低饱和蓝金变色、哑面质感、黑色悬浮顶', 'fragrance-trade' ),
+			'excerpt'        => __( '比亚迪汉远峰蓝魅金哑面整车改色，并搭配黑色悬浮顶，在不同光线下呈现低饱和蓝金变化。', 'fragrance-trade' ),
+			'intro'          => __( '本次施工车型为比亚迪汉，选择远峰蓝魅金哑面改色，并搭配黑色悬浮顶。膜面在银灰基调中带有轻微蓝金变化，车顶与窗框的黑色区域则让车身形成清晰的上下分层。', 'fragrance-trade' ),
+			'effect'         => __( '哑面效果降低了直接反射，远峰蓝魅金在不同角度和灯光下呈现偏冷银、浅蓝与柔和金色变化。黑色悬浮顶进一步拉长侧面视觉比例，让比亚迪汉的车身姿态更低、更完整。', 'fragrance-trade' ),
+			'details'        => __( '施工重点处理悬浮顶边界、A/B/C 柱、后视镜、门把手、尾灯和车身腰线等位置。交付前复查黑色车顶与车身改色膜的边界是否连续，并确认哑面膜无明显压痕或高光点。', 'fragrance-trade' ),
+			'image_count'    => 8,
+			'featured_index' => 4,
+		),
+		'chery-arrizo-alexander-silver' => array(
+			'title'          => __( '奇瑞艾瑞泽｜亚历山大银改色膜', 'fragrance-trade' ),
+			'slug'           => 'chery-arrizo-alexander-silver',
+			'vehicle'        => __( '奇瑞艾瑞泽', 'fragrance-trade' ),
+			'project'        => __( '整车改色膜', 'fragrance-trade' ),
+			'color'          => __( '亚历山大银', 'fragrance-trade' ),
+			'direction'      => __( '哑光金属银、黑色格栅与灯组对比', 'fragrance-trade' ),
+			'excerpt'        => __( '奇瑞艾瑞泽亚历山大银整车改色，以细腻哑光金属银突出车身折线与前脸黑色细节。', 'fragrance-trade' ),
+			'intro'          => __( '本次施工车型为奇瑞艾瑞泽，选择亚历山大银整车改色。银色哑光膜面弱化反射，同时保留金属颗粒感，与黑色进气格栅、灯组和车窗区域形成简洁对比。', 'fragrance-trade' ),
+			'effect'         => __( '亚历山大银让艾瑞泽的前脸折线、车门腰线和车尾层次更容易被看见。整体颜色接近低饱和银灰，不会掩盖原有造型，适合希望外观焕新但仍保持稳重观感的方案。', 'fragrance-trade' ),
+			'details'        => __( '施工重点检查前脸饰条、后视镜、门把手、车顶鲨鱼鳍、尾灯边缘与保险杠转角。交付前从不同光线方向复查膜面色差、平整度和细节收口。', 'fragrance-trade' ),
+			'image_count'    => 9,
+			'featured_index' => 0,
+		),
+		'changan-uni-v-gt-silver' => array(
+			'title'          => __( '长安 UNI-V｜GT 银改色膜', 'fragrance-trade' ),
+			'slug'           => 'changan-uni-v-gt-silver',
+			'vehicle'        => __( '长安 UNI-V', 'fragrance-trade' ),
+			'project'        => __( '整车改色膜', 'fragrance-trade' ),
+			'color'          => __( 'GT 银', 'fragrance-trade' ),
+			'direction'      => __( '亮面金属银、黑色车顶与运动套件对比', 'fragrance-trade' ),
+			'excerpt'        => __( '长安 UNI-V GT 银整车改色，利用亮面金属银与黑色车顶、尾翼和运动饰件强化低趴姿态。', 'fragrance-trade' ),
+			'intro'          => __( '本次施工车型为长安 UNI-V，选择 GT 银整车改色。亮面银色膜面能够清晰表现车身折线，与黑色车顶、后视镜、窗框和运动套件形成更直接的银黑对比。', 'fragrance-trade' ),
+			'effect'         => __( 'GT 银在室内灯光下呈现干净的金属高光，能够强化 UNI-V 的溜背线条、宽体感和低趴姿态。黑色车顶与尾翼保留原有运动气质，使整体效果更利落。', 'fragrance-trade' ),
+			'details'        => __( '施工重点处理无边框车门区域、隐藏式门把手、后视镜底座、前后保险杠折角、尾灯与升降尾翼周边。车辆交付前同时检查外观覆盖面与开合部件的边缘收口。', 'fragrance-trade' ),
+			'image_count'    => 12,
+			'featured_index' => 3,
+		),
+	);
+}
+
+/** Find a case previously created by this importer. */
+function fragrance_trade_find_seeded_case( $seed_key ) {
+	$ids = get_posts(
+		array(
+			'post_type'      => 'case',
+			'post_status'    => fragrance_trade_seed_post_statuses(),
+			'posts_per_page' => 1,
+			'fields'         => 'ids',
+			'meta_key'       => '_fragrance_case_seed_key',
+			'meta_value'     => $seed_key,
+			'no_found_rows'  => true,
+		)
+	);
+
+	return $ids ? (int) $ids[0] : 0;
+}
+
+/** Find a case with the conventional seed slug without changing it. */
+function fragrance_trade_find_case_seed_slug( $slug ) {
+	$posts = get_posts(
+		array(
+			'post_type'      => 'case',
+			'post_status'    => fragrance_trade_seed_post_statuses(),
+			'name'           => $slug,
+			'posts_per_page' => 1,
+			'no_found_rows'  => true,
+		)
+	);
+
+	return $posts ? (int) $posts[0]->ID : 0;
+}
+
+/** Find one media item already copied for a seed image. */
+function fragrance_trade_find_case_seed_attachment( $image_key ) {
+	$ids = get_posts(
+		array(
+			'post_type'      => 'attachment',
+			'post_status'    => 'inherit',
+			'posts_per_page' => 1,
+			'fields'         => 'ids',
+			'meta_key'       => '_fragrance_case_seed_image',
+			'meta_value'     => $image_key,
+			'no_found_rows'  => true,
+		)
+	);
+
+	return $ids ? (int) $ids[0] : 0;
+}
+
+/**
+ * Copy one bundled seed image into the WordPress media library.
+ *
+ * @param int    $case_id  Parent case post ID.
+ * @param string $seed_key Stable case seed key.
+ * @param array  $seed     Seed record.
+ * @param int    $index    Zero-based image index.
+ * @return int|WP_Error
+ */
+function fragrance_trade_import_case_seed_image( $case_id, $seed_key, $seed, $index ) {
+	$image_key = $seed_key . ':' . $index;
+	$existing  = fragrance_trade_find_case_seed_attachment( $image_key );
+	if ( $existing ) {
+		if ( (int) wp_get_post_parent_id( $existing ) !== (int) $case_id ) {
+			wp_update_post(
+				array(
+					'ID'          => $existing,
+					'post_parent' => $case_id,
+				)
+			);
+		}
+		return $existing;
+	}
+
+	$number      = $index + 1;
+	$source_file = sprintf(
+		'%1$s/assets/images/cases/%2$s/%3$02d.jpg',
+		get_template_directory(),
+		$seed['slug'],
+		$number
+	);
+
+	if ( ! is_readable( $source_file ) ) {
+		return new WP_Error(
+			'fragrance_case_seed_image_missing',
+			sprintf(
+				/* translators: 1: case title, 2: image number. */
+				__( '案例“%1$s”的第 %2$d 张初始化图片不存在。', 'fragrance-trade' ),
+				$seed['title'],
+				$number
+			)
+		);
+	}
+
+	$image_bytes = file_get_contents( $source_file );
+	if ( false === $image_bytes ) {
+		return new WP_Error(
+			'fragrance_case_seed_image_unreadable',
+			sprintf(
+				/* translators: 1: case title, 2: image number. */
+				__( '无法读取案例“%1$s”的第 %2$d 张初始化图片。', 'fragrance-trade' ),
+				$seed['title'],
+				$number
+			)
+		);
+	}
+
+	$filename = sprintf( '%1$s-%2$02d.jpg', $seed['slug'], $number );
+	$upload   = wp_upload_bits( $filename, null, $image_bytes );
+	unset( $image_bytes );
+
+	if ( ! empty( $upload['error'] ) ) {
+		return new WP_Error( 'fragrance_case_seed_upload_failed', $upload['error'] );
+	}
+
+	$attachment_id = wp_insert_attachment(
+		array(
+			'post_mime_type' => 'image/jpeg',
+			'post_title'     => sprintf(
+				/* translators: 1: vehicle name, 2: color name, 3: image number. */
+				__( '%1$s %2$s施工实拍图 %3$d', 'fragrance-trade' ),
+				$seed['vehicle'],
+				$seed['color'],
+				$number
+			),
+			'post_status'    => 'inherit',
+		),
+		$upload['file'],
+		$case_id,
+		true
+	);
+
+	if ( is_wp_error( $attachment_id ) ) {
+		wp_delete_file( $upload['file'] );
+		return $attachment_id;
+	}
+
+	require_once ABSPATH . 'wp-admin/includes/image.php';
+	$metadata = wp_generate_attachment_metadata( $attachment_id, $upload['file'] );
+	if ( $metadata ) {
+		wp_update_attachment_metadata( $attachment_id, $metadata );
+	}
+
+	update_post_meta( $attachment_id, '_fragrance_case_seed_image', $image_key );
+	update_post_meta(
+		$attachment_id,
+		'_wp_attachment_image_alt',
+		sprintf(
+			/* translators: 1: vehicle name, 2: color name, 3: image number. */
+			__( '%1$s%2$s施工实拍图 %3$d', 'fragrance-trade' ),
+			$seed['vehicle'],
+			$seed['color'],
+			$number
+		)
+	);
+
+	return (int) $attachment_id;
+}
+
+/** Build the block-editor content for an imported case. */
+function fragrance_trade_build_case_seed_content( $seed, $attachment_ids ) {
+	$list = sprintf(
+		'<ul class="wp-block-list"><li><strong>%1$s</strong>%2$s</li><li><strong>%3$s</strong>%4$s</li><li><strong>%5$s</strong>%6$s</li><li><strong>%7$s</strong>%8$s</li></ul>',
+		esc_html__( '车型：', 'fragrance-trade' ),
+		esc_html( $seed['vehicle'] ),
+		esc_html__( '施工项目：', 'fragrance-trade' ),
+		esc_html( $seed['project'] ),
+		esc_html__( '颜色：', 'fragrance-trade' ),
+		esc_html( $seed['color'] ),
+		esc_html__( '外观方向：', 'fragrance-trade' ),
+		esc_html( $seed['direction'] )
+	);
+
+	$gallery = '';
+	foreach ( $attachment_ids as $attachment_id ) {
+		$full_url = wp_get_attachment_url( $attachment_id );
+		$image    = wp_get_attachment_image( $attachment_id, 'large' );
+		if ( ! $full_url || ! $image ) {
+			continue;
+		}
+		$gallery .= sprintf(
+			'<!-- wp:image {"id":%1$d,"sizeSlug":"large","linkDestination":"media"} --><figure class="wp-block-image size-large"><a href="%2$s">%3$s</a></figure><!-- /wp:image -->',
+			$attachment_id,
+			esc_url( $full_url ),
+			$image
+		);
+	}
+
+	return sprintf(
+		'<!-- wp:paragraph --><p>%1$s</p><!-- /wp:paragraph -->' .
+		'<!-- wp:heading --><h2 class="wp-block-heading">%2$s</h2><!-- /wp:heading -->' .
+		'<!-- wp:list -->%3$s<!-- /wp:list -->' .
+		'<!-- wp:heading --><h2 class="wp-block-heading">%4$s</h2><!-- /wp:heading -->' .
+		'<!-- wp:paragraph --><p>%5$s</p><!-- /wp:paragraph -->' .
+		'<!-- wp:gallery {"linkTo":"media","sizeSlug":"large"} --><figure class="wp-block-gallery has-nested-images columns-2 is-cropped">%6$s</figure><!-- /wp:gallery -->' .
+		'<!-- wp:heading --><h2 class="wp-block-heading">%7$s</h2><!-- /wp:heading -->' .
+		'<!-- wp:paragraph --><p>%8$s</p><!-- /wp:paragraph -->' .
+		'<!-- wp:paragraph --><p><em>%9$s</em></p><!-- /wp:paragraph -->',
+		esc_html( $seed['intro'] ),
+		esc_html__( '项目概览', 'fragrance-trade' ),
+		$list,
+		esc_html__( '整体效果', 'fragrance-trade' ),
+		esc_html( $seed['effect'] ),
+		$gallery,
+		esc_html__( '细节与收口', 'fragrance-trade' ),
+		esc_html( $seed['details'] ),
+		esc_html__( '提示：实际颜色会受到环境光线、屏幕显示和拍摄设备影响，到店选色请以实物色卡与门店样板为准。', 'fragrance-trade' )
+	);
+}
+
+/**
+ * Import every bundled case without duplicating or overwriting existing work.
+ *
+ * @return array{created:int,existing:int,errors:string[]}
+ */
+function fragrance_trade_import_case_seeds() {
+	$result = array(
+		'created'  => 0,
+		'existing' => 0,
+		'errors'   => array(),
+	);
+
+	$term_name = __( '改色膜', 'fragrance-trade' );
+	$term      = term_exists( $term_name, 'case_type' );
+	if ( ! $term ) {
+		$term = wp_insert_term( $term_name, 'case_type' );
+	}
+	if ( is_wp_error( $term ) ) {
+		$result['errors'][] = $term->get_error_message();
+		return $result;
+	}
+	$term_id = (int) ( is_array( $term ) ? $term['term_id'] : $term );
+
+	foreach ( fragrance_trade_case_seeds() as $seed_key => $seed ) {
+		$case_id = fragrance_trade_find_seeded_case( $seed_key );
+		if ( $case_id && 'publish' === get_post_status( $case_id ) ) {
+			++$result['existing'];
+			continue;
+		}
+		if (
+			$case_id
+			&& (
+				'draft' !== get_post_status( $case_id )
+				|| 'importing' !== get_post_meta( $case_id, '_fragrance_case_seed_state', true )
+			)
+		) {
+			++$result['existing'];
+			continue;
+		}
+
+		if ( ! $case_id ) {
+			$slug_match = fragrance_trade_find_case_seed_slug( $seed['slug'] );
+			if ( $slug_match ) {
+				++$result['existing'];
+				continue;
+			}
+
+			$case_id = wp_insert_post(
+				array(
+					'post_type'    => 'case',
+					'post_name'    => $seed['slug'],
+					'post_title'   => $seed['title'],
+					'post_excerpt' => $seed['excerpt'],
+					'post_status'  => 'draft',
+				),
+				true
+			);
+			if ( is_wp_error( $case_id ) ) {
+				$result['errors'][] = sprintf(
+					/* translators: 1: case title, 2: error message. */
+					__( '无法创建案例“%1$s”：%2$s', 'fragrance-trade' ),
+					$seed['title'],
+					$case_id->get_error_message()
+				);
+				continue;
+			}
+			update_post_meta( $case_id, '_fragrance_case_seed_key', $seed_key );
+			update_post_meta( $case_id, '_fragrance_case_seed_state', 'importing' );
+		}
+
+		$attachment_ids = array();
+		$case_errors    = array();
+		for ( $index = 0; $index < $seed['image_count']; ++$index ) {
+			$attachment_id = fragrance_trade_import_case_seed_image( $case_id, $seed_key, $seed, $index );
+			if ( is_wp_error( $attachment_id ) ) {
+				$case_errors[] = $attachment_id->get_error_message();
+				continue;
+			}
+			$attachment_ids[] = $attachment_id;
+		}
+
+		if ( $case_errors || count( $attachment_ids ) !== (int) $seed['image_count'] ) {
+			$result['errors'] = array_merge( $result['errors'], $case_errors );
+			continue;
+		}
+
+		$terms_set = wp_set_object_terms( $case_id, array( $term_id ), 'case_type', false );
+		if ( is_wp_error( $terms_set ) ) {
+			$result['errors'][] = $terms_set->get_error_message();
+			continue;
+		}
+		set_post_thumbnail( $case_id, $attachment_ids[ $seed['featured_index'] ] );
+
+		$updated = wp_update_post(
+			array(
+				'ID'           => $case_id,
+				'post_title'   => $seed['title'],
+				'post_name'    => $seed['slug'],
+				'post_excerpt' => $seed['excerpt'],
+				'post_content' => fragrance_trade_build_case_seed_content( $seed, $attachment_ids ),
+				'post_status'  => 'publish',
+			),
+			true
+		);
+
+		if ( is_wp_error( $updated ) ) {
+			$result['errors'][] = sprintf(
+				/* translators: 1: case title, 2: error message. */
+				__( '无法发布案例“%1$s”：%2$s', 'fragrance-trade' ),
+				$seed['title'],
+				$updated->get_error_message()
+			);
+			continue;
+		}
+
+		delete_post_meta( $case_id, '_fragrance_case_seed_state' );
+		++$result['created'];
+	}
+
+	$result['errors'] = array_values( array_unique( $result['errors'] ) );
+	return $result;
+}
+
+/** Add the bundled-content importer below Appearance for administrators. */
+function fragrance_trade_register_case_seed_page() {
+	add_theme_page(
+		__( '初始化内容', 'fragrance-trade' ),
+		__( '初始化内容', 'fragrance-trade' ),
+		'edit_theme_options',
+		'fragrance-case-import',
+		'fragrance_trade_render_case_seed_page'
+	);
+}
+add_action( 'admin_menu', 'fragrance_trade_register_case_seed_page' );
+
+/** Render the one-click service and case importer. */
+function fragrance_trade_render_case_seed_page() {
+	if ( ! current_user_can( 'edit_theme_options' ) ) {
+		return;
+	}
+
+	$transient_key = 'fragrance_trade_case_import_result_' . get_current_user_id();
+	$result        = get_transient( $transient_key );
+	if ( false !== $result ) {
+		delete_transient( $transient_key );
+	}
+	?>
+	<div class="wrap">
+		<h1><?php esc_html_e( '初始化服务与案例', 'fragrance-trade' ); ?></h1>
+		<p><?php esc_html_e( '将主题内置的 5 个产品服务、6 篇汽车改色案例和 62 张图片复制到当前 WordPress 站点。已有同名内容不会被覆盖，重复执行不会产生重复内容。', 'fragrance-trade' ); ?></p>
+
+		<?php if ( is_array( $result ) ) : ?>
+			<?php $notice_class = empty( $result['errors'] ) ? 'notice-success' : 'notice-warning'; ?>
+			<div class="notice <?php echo esc_attr( $notice_class ); ?> is-dismissible">
+				<p>
+					<?php
+					printf(
+						/* translators: 1: created service count, 2: existing service count, 3: created case count, 4: existing case count. */
+						esc_html__( '初始化完成：服务新增 %1$d 个、已有 %2$d 个；案例新增 %3$d 篇、已有 %4$d 篇。', 'fragrance-trade' ),
+						(int) $result['services']['created'],
+						(int) $result['services']['existing'],
+						(int) $result['cases']['created'],
+						(int) $result['cases']['existing']
+					);
+					?>
+				</p>
+				<?php if ( ! empty( $result['errors'] ) ) : ?>
+					<ul>
+						<?php foreach ( $result['errors'] as $error ) : ?>
+							<li><?php echo esc_html( $error ); ?></li>
+						<?php endforeach; ?>
+					</ul>
+				<?php endif; ?>
+			</div>
+		<?php endif; ?>
+
+		<form method="post" action="<?php echo esc_url( admin_url( 'admin-post.php' ) ); ?>">
+			<input type="hidden" name="action" value="fragrance_trade_import_case_seeds">
+			<?php wp_nonce_field( 'fragrance_trade_import_case_seeds' ); ?>
+			<?php submit_button( __( '一键初始化服务与案例', 'fragrance-trade' ), 'primary', 'submit', false ); ?>
+		</form>
+	</div>
+	<?php
+}
+
+/** Handle the bundled-content importer form submission. */
+function fragrance_trade_handle_case_seed_import() {
+	if ( ! current_user_can( 'edit_theme_options' ) ) {
+		wp_die( esc_html__( '您没有权限初始化案例。', 'fragrance-trade' ) );
+	}
+
+	check_admin_referer( 'fragrance_trade_import_case_seeds' );
+
+	$services = fragrance_trade_import_product_service_seeds();
+	$cases    = fragrance_trade_import_case_seeds();
+	$result   = array(
+		'services' => $services,
+		'cases'    => $cases,
+		'errors'   => array_values( array_unique( array_merge( $services['errors'], $cases['errors'] ) ) ),
+	);
+	set_transient(
+		'fragrance_trade_case_import_result_' . get_current_user_id(),
+		$result,
+		5 * MINUTE_IN_SECONDS
+	);
+
+	wp_safe_redirect( admin_url( 'themes.php?page=fragrance-case-import' ) );
+	exit;
+}
+add_action( 'admin_post_fragrance_trade_import_case_seeds', 'fragrance_trade_handle_case_seed_import' );
diff --git a/inc/cpt.php b/inc/cpt.php
index 754cae7..62120ea 100644
--- a/inc/cpt.php
+++ b/inc/cpt.php
@@ -345,9 +345,63 @@ function fragrance_trade_create_required_pages( &$errors ) {
 	return $result;
 }
 
+/**
+ * Preserve an existing posts page or create the conventional news page.
+ *
+ * @param string[] $errors Setup errors collected by the caller.
+ * @return array{id:int,changed:bool}
+ */
+function fragrance_trade_ensure_news_page( &$errors ) {
+	$result          = array( 'id' => 0, 'changed' => false );
+	$current_page_id = absint( get_option( 'page_for_posts', 0 ) );
+	$current_page    = $current_page_id ? get_post( $current_page_id ) : null;
+
+	if ( $current_page && 'page' === $current_page->post_type ) {
+		$result['id'] = $current_page_id;
+		return $result;
+	}
+
+	$news_page = fragrance_trade_find_required_page( 'news' );
+	if ( ! $news_page ) {
+		$news_page_id = wp_insert_post(
+			array(
+				'post_type'   => 'page',
+				'post_name'   => 'news',
+				'post_title'  => __( '新闻资讯', 'fragrance-trade' ),
+				'post_status' => 'publish',
+			),
+			true
+		);
+		if ( is_wp_error( $news_page_id ) ) {
+			$errors[] = sprintf(
+				/* translators: %s: error message. */
+				__( '无法创建新闻资讯页面：%s', 'fragrance-trade' ),
+				$news_page_id->get_error_message()
+			);
+			return $result;
+		}
+
+		$news_page         = get_post( $news_page_id );
+		$result['changed'] = true;
+	}
+
+	$news_page_id = (int) $news_page->ID;
+	if ( $current_page_id !== $news_page_id ) {
+		update_option( 'page_for_posts', $news_page_id );
+		if ( $news_page_id !== absint( get_option( 'page_for_posts', 0 ) ) ) {
+			$errors[] = __( '无法将新闻资讯页面设置为 WordPress 文章页。', 'fragrance-trade' );
+			return $result;
+		}
+		$result['changed'] = true;
+	}
+
+	$result['id'] = $news_page_id;
+	return $result;
+}
+
 /** Versioned and retryable site setup. */
 function fragrance_trade_maybe_setup_site() {
-	$target_version = 3;
+	$target_version = 4;
 	if ( (int) get_option( 'fragrance_trade_schema_version', 0 ) >= $target_version ) {
 		return;
 	}
@@ -356,12 +410,13 @@ function fragrance_trade_maybe_setup_site() {
 	$seed_changed = fragrance_trade_create_seed_services( $errors );
 	$copy_changed = fragrance_trade_migrate_seed_service_copy( $errors );
 	$page_result  = fragrance_trade_create_required_pages( $errors );
+	$news_result  = fragrance_trade_ensure_news_page( $errors );
 
 	if ( ! empty( $page_result['pages']['home'] ) ) {
 		update_option( 'page_on_front', $page_result['pages']['home'] );
 		update_option( 'show_on_front', 'page' );
 	}
-	if ( $seed_changed || $copy_changed || $page_result['changed'] ) {
+	if ( $seed_changed || $copy_changed || $page_result['changed'] || $news_result['changed'] ) {
 		flush_rewrite_rules();
 	}
 
@@ -412,6 +467,16 @@ function fragrance_trade_page_status_notice() {
 			$unpublished[] = $page->post_title;
 		}
 	}
+	$posts_page_id = absint( get_option( 'page_for_posts', 0 ) );
+	$posts_page    = $posts_page_id ? get_post( $posts_page_id ) : null;
+	if (
+		$posts_page
+		&& 'page' === $posts_page->post_type
+		&& 'publish' !== $posts_page->post_status
+		&& ! in_array( $posts_page->post_title, $unpublished, true )
+	) {
+		$unpublished[] = $posts_page->post_title;
+	}
 	if ( ! $unpublished ) {
 		return;
 	}
diff --git a/inc/customizer.php b/inc/customizer.php
index b0aa38e..7ef40ae 100644
--- a/inc/customizer.php
+++ b/inc/customizer.php
@@ -92,10 +92,18 @@ function fragrance_trade_customize_register( $wp_customize ) {
 		array( 'youtube_url', 'fragrance_contact_social', __( 'YouTube 链接', 'fragrance-trade' ), 'url' ),
 		array( 'linkedin_url', 'fragrance_contact_social', __( 'LinkedIn 链接', 'fragrance-trade' ), 'url' ),
 		array( 'instagram_social_url', 'fragrance_contact_social', __( 'Instagram 链接', 'fragrance-trade' ), 'url' ),
+		array( 'store_brand', 'fragrance_contact_social', __( '主营品牌', 'fragrance-trade' ), 'text' ),
+		array( 'store_authorization', 'fragrance_contact_social', __( '授权级别', 'fragrance-trade' ), 'text' ),
+		array( 'store_city', 'fragrance_contact_social', __( '所在城市', 'fragrance-trade' ), 'text' ),
+		array( 'store_contact_person', 'fragrance_contact_social', __( '门店联系人', 'fragrance-trade' ), 'text' ),
 		array( 'store_address', 'fragrance_contact_social', __( '门店地址', 'fragrance-trade' ), 'textarea' ),
 		array( 'store_phone', 'fragrance_contact_social', __( '联系电话', 'fragrance-trade' ), 'text' ),
 		array( 'store_hours', 'fragrance_contact_social', __( '营业时间', 'fragrance-trade' ), 'text' ),
 		array( 'store_map_url', 'fragrance_contact_social', __( '地图导航链接', 'fragrance-trade' ), 'url' ),
+		array( 'store_map_lat', 'fragrance_contact_social', __( '百度地图纬度', 'fragrance-trade' ), 'text' ),
+		array( 'store_map_lng', 'fragrance_contact_social', __( '百度地图经度', 'fragrance-trade' ), 'text' ),
+		array( 'icp_number', 'fragrance_contact_social', __( 'ICP备案号', 'fragrance-trade' ), 'text' ),
+		array( 'icp_url', 'fragrance_contact_social', __( 'ICP备案查询链接', 'fragrance-trade' ), 'url' ),
 		array( 'footer_text', 'fragrance_contact_social', __( '页脚定位文案', 'fragrance-trade' ), 'text' ),
 	);
 
diff --git a/inc/defaults.php b/inc/defaults.php
index ff572a5..8ec5132 100644
--- a/inc/defaults.php
+++ b/inc/defaults.php
@@ -18,8 +18,8 @@ function fragrance_trade_defaults() {
 
 	$defaults = array(
 		'b2b_hero_eyebrow'          => __( '需求沟通 · 方案确认 · 施工交付', 'fragrance-trade' ),
-		'b2b_hero_title'            => __( 'xxx店铺名字', 'fragrance-trade' ),
-		'b2b_hero_text'             => __( 'xxx地址', 'fragrance-trade' ),
+		'b2b_hero_title'            => __( '康得新合肥新创贴膜中心（官方授权店）', 'fragrance-trade' ),
+		'b2b_hero_text'             => __( '康得新 KDX 官方授权至尊服务店，位于合肥市瑶海区铜陵北路高架桥出口与铜陵北路辅路交叉口东北140米。', 'fragrance-trade' ),
 		'b2b_hero_primary_label'    => __( '联系门店', 'fragrance-trade' ),
 		'b2b_hero_primary_url'      => '/contact/',
 		'b2b_hero_secondary_label'  => __( '了解服务项目', 'fragrance-trade' ),
@@ -85,11 +85,19 @@ function fragrance_trade_defaults() {
 		'youtube_url'               => '',
 		'linkedin_url'              => '',
 		'instagram_social_url'      => '',
-		'store_address'             => '',
-		'store_phone'               => __( 'xxx电话', 'fragrance-trade' ),
-		'store_hours'               => '',
+		'store_brand'               => __( '康得新 KDX', 'fragrance-trade' ),
+		'store_authorization'       => __( '官方授权至尊服务店', 'fragrance-trade' ),
+		'store_city'                => __( '合肥市', 'fragrance-trade' ),
+		'store_contact_person'      => __( '贾文浩', 'fragrance-trade' ),
+		'store_address'             => __( '合肥市瑶海区铜陵北路高架桥出口与铜陵北路辅路交叉口东北140米', 'fragrance-trade' ),
+		'store_phone'               => '18655174646',
+		'store_hours'               => __( '09:00–22:30', 'fragrance-trade' ),
 		'store_map_url'             => '',
-		'footer_text'               => __( '专注汽车贴膜方案沟通、施工交付与日常护理说明。', 'fragrance-trade' ),
+		'store_map_lat'             => '31.907786',
+		'store_map_lng'             => '117.336666',
+		'icp_number'                => '',
+		'icp_url'                   => 'https://beian.miit.gov.cn/',
+		'footer_text'               => __( '康得新 KDX 官方授权至尊服务店，提供隐形车衣、改色膜与汽车隔热膜服务。', 'fragrance-trade' ),
 	);
 
 	return $defaults;
diff --git a/inc/helpers.php b/inc/helpers.php
index 2ceb528..2d3c8e6 100644
--- a/inc/helpers.php
+++ b/inc/helpers.php
@@ -32,6 +32,74 @@ function fragrance_trade_image_uri( $setting, $fallback_filename ) {
 	return $image ? $image : fragrance_trade_asset_uri( 'images/' . $fallback_filename );
 }
 
+/**
+ * Return the horizontal image used by service cards and carousels.
+ *
+ * Product seeds use a dedicated landscape cover while their featured image
+ * remains the complete parameter poster shown on the service detail page.
+ *
+ * @param int    $post_id           Service post ID.
+ * @param string $fallback_filename Asset path below assets/images/.
+ * @return string
+ */
+function fragrance_trade_service_card_image( $post_id, $fallback_filename = 'products/placeholder-01.svg' ) {
+	$post_id    = absint( $post_id );
+	$image_attr = array(
+		'class'    => 'img-fluid',
+		'loading'  => 'lazy',
+		'decoding' => 'async',
+	);
+	$cover_id   = absint( get_post_meta( $post_id, '_fragrance_service_cover_id', true ) );
+
+	if ( $cover_id ) {
+		$image = wp_get_attachment_image( $cover_id, 'large', false, $image_attr );
+		if ( $image ) {
+			return $image;
+		}
+	}
+
+	$cover_file = (string) get_post_meta( $post_id, '_fragrance_service_cover_file', true );
+	if ( ! $cover_file && function_exists( 'fragrance_trade_product_service_seeds' ) ) {
+		$seeds    = fragrance_trade_product_service_seeds();
+		$seed_key = (string) get_post_meta( $post_id, '_fragrance_product_seed_key', true );
+
+		if ( $seed_key && isset( $seeds[ $seed_key ]['cover'] ) ) {
+			$cover_file = $seeds[ $seed_key ]['cover'];
+		} else {
+			$post_slug = (string) get_post_field( 'post_name', $post_id );
+			foreach ( $seeds as $seed ) {
+				if ( $post_slug === $seed['slug'] && ! empty( $seed['cover'] ) ) {
+					$cover_file = $seed['cover'];
+					break;
+				}
+			}
+		}
+	}
+
+	if (
+		$cover_file
+		&& preg_match( '#^[a-zA-Z0-9/_-]+\.(?:jpe?g|png|webp)$#', $cover_file )
+		&& is_readable( get_template_directory() . '/assets/images/services/' . $cover_file )
+	) {
+		return sprintf(
+			'<img src="%1$s" alt="%2$s" class="img-fluid" width="1448" height="1086" loading="lazy" decoding="async">',
+			esc_url( fragrance_trade_asset_uri( 'images/services/' . $cover_file ) ),
+			esc_attr( get_the_title( $post_id ) )
+		);
+	}
+
+	if ( has_post_thumbnail( $post_id ) ) {
+		return (string) get_the_post_thumbnail( $post_id, 'fragrance-capability', $image_attr );
+	}
+
+	$legacy_image = get_post_meta( $post_id, '_service_image', true );
+	return sprintf(
+		'<img src="%1$s" alt="%2$s" class="img-fluid" loading="lazy" decoding="async">',
+		esc_url( $legacy_image ? $legacy_image : fragrance_trade_asset_uri( 'images/' . ltrim( $fallback_filename, '/' ) ) ),
+		esc_attr( get_the_title( $post_id ) )
+	);
+}
+
 function fragrance_trade_show_section( $setting ) {
 	return (bool) fragrance_trade_get_mod( $setting, true );
 }
@@ -56,11 +124,36 @@ function fragrance_trade_get_inquiry_url( $project = '' ) {
 	return 'mailto:' . antispambot( fragrance_trade_inquiry_email() ) . '?subject=' . rawurlencode( __( '汽车贴膜服务咨询', 'fragrance-trade' ) ) . '&body=' . rawurlencode( $message );
 }
 
+/** Return the configured WordPress posts-page URL with a stable fresh-site fallback. */
+function fragrance_trade_news_url() {
+	$posts_page_id = absint( get_option( 'page_for_posts', 0 ) );
+	$posts_page    = $posts_page_id ? get_post( $posts_page_id ) : null;
+	if ( $posts_page && 'page' === $posts_page->post_type ) {
+		$url = get_permalink( $posts_page_id );
+		if ( $url ) {
+			return $url;
+		}
+	}
+	return home_url( '/news/' );
+}
+
+/** Keep news grids aligned without changing the site's global reading option. */
+function fragrance_trade_news_posts_per_page( $query ) {
+	if ( is_admin() || ! $query->is_main_query() || $query->is_feed() ) {
+		return;
+	}
+	if ( $query->is_home() || $query->is_category() || $query->is_tag() || $query->is_date() || $query->is_author() ) {
+		$query->set( 'posts_per_page', 9 );
+	}
+}
+add_action( 'pre_get_posts', 'fragrance_trade_news_posts_per_page' );
+
 function fragrance_trade_primary_menu_fallback() {
 	$links = array(
 		array( 'label' => __( '首页', 'fragrance-trade' ), 'url' => home_url( '/' ) ),
 		array( 'label' => __( '服务项目', 'fragrance-trade' ), 'url' => get_post_type_archive_link( 'service' ) ?: home_url( '/services/' ) ),
 		array( 'label' => __( '案例作品', 'fragrance-trade' ), 'url' => get_post_type_archive_link( 'case' ) ?: home_url( '/cases/' ) ),
+		array( 'label' => __( '新闻资讯', 'fragrance-trade' ), 'url' => fragrance_trade_news_url() ),
 		array( 'label' => __( '关于门店', 'fragrance-trade' ), 'url' => home_url( '/about/' ) ),
 		array( 'label' => __( '常见问题', 'fragrance-trade' ), 'url' => home_url( '/faq/' ) ),
 		array( 'label' => __( '联系我们', 'fragrance-trade' ), 'url' => home_url( '/contact/' ) ),
@@ -102,7 +195,34 @@ add_action(
 			printf(
 				'<div class="notice notice-warning is-dismissible"><p><strong>%s</strong> %s <a href="%s">%s</a></p></div>',
 				esc_html__( '主导航菜单项过少', 'fragrance-trade' ),
-				esc_html__( '手机端和桌面端导航目前只显示一个菜单项。请前往后台添加：首页、服务项目、案例作品、关于门店、常见问题、联系我们。', 'fragrance-trade' ),
+				esc_html__( '手机端和桌面端导航目前只显示一个菜单项。请前往后台添加：首页、服务项目、案例作品、新闻资讯、关于门店、常见问题、联系我们。', 'fragrance-trade' ),
+				esc_url( admin_url( 'nav-menus.php' ) ),
+				esc_html__( '编辑菜单', 'fragrance-trade' )
+			);
+		}
+
+		$news_page_id = absint( get_option( 'page_for_posts', 0 ) );
+		$news_page    = $news_page_id ? get_post( $news_page_id ) : null;
+		if ( ! $news_page || 'publish' !== $news_page->post_status ) {
+			return;
+		}
+
+		$news_url      = untrailingslashit( fragrance_trade_news_url() );
+		$has_news_link = false;
+		foreach ( (array) $items as $item ) {
+			if (
+				( 'page' === $item->object && $news_page_id === (int) $item->object_id )
+				|| $news_url === untrailingslashit( $item->url )
+			) {
+				$has_news_link = true;
+				break;
+			}
+		}
+		if ( ! $has_news_link ) {
+			printf(
+				'<div class="notice notice-warning is-dismissible"><p><strong>%s</strong> %s <a href="%s">%s</a></p></div>',
+				esc_html__( '主导航尚未包含新闻资讯', 'fragrance-trade' ),
+				esc_html__( '主题不会自动修改已分配的菜单，请将 WordPress 文章页添加到“主导航”。', 'fragrance-trade' ),
 				esc_url( admin_url( 'nav-menus.php' ) ),
 				esc_html__( '编辑菜单', 'fragrance-trade' )
 			);
diff --git a/inc/service-seeds.php b/inc/service-seeds.php
new file mode 100644
index 0000000..b84f2f2
--- /dev/null
+++ b/inc/service-seeds.php
@@ -0,0 +1,385 @@
+<?php
+/**
+ * Optional one-click importer for the bundled KDX service products.
+ *
+ * @package Fragrance_Trade
+ */
+
+if ( ! defined( 'ABSPATH' ) ) {
+	exit;
+}
+
+/** Return every post status that may contain an existing optional seed. */
+function fragrance_trade_seed_post_statuses() {
+	return array( 'publish', 'pending', 'draft', 'auto-draft', 'future', 'private', 'inherit', 'trash' );
+}
+
+/** Return the product service records available to the optional importer. */
+function fragrance_trade_product_service_seeds() {
+	return array(
+		'kdx-dunjia' => array(
+			'title'   => __( 'KDX 盾甲隐形车衣', 'fragrance-trade' ),
+			'slug'    => 'kdx-dunjia-paint-protection-film',
+			'image'   => 'kdx-dunjia.jpg',
+			'cover'   => 'covers/kdx-dunjia-cover.jpg',
+			'excerpt' => __( '7.5mil 厚度 · 7 年质保 · 光泽度 150', 'fragrance-trade' ),
+			'summary' => __( '盾甲是一款兼顾车漆保护、亮面效果与日常养护的隐形车衣产品，适合关注基础防护与光泽表现的用车场景。', 'fragrance-trade' ),
+			'specs'   => array(
+				__( '产品厚度', 'fragrance-trade' )   => '7.5mil',
+				__( '质保年限', 'fragrance-trade' )   => __( '7 年', 'fragrance-trade' ),
+				__( '光泽度', 'fragrance-trade' )     => '150',
+				__( '拉伸强度', 'fragrance-trade' )   => '18MPa',
+				__( '断裂伸长率', 'fragrance-trade' ) => '380%',
+				__( '耐有机溶剂性', 'fragrance-trade' ) => __( '通过', 'fragrance-trade' ),
+				__( '水接触角', 'fragrance-trade' )   => '102°',
+				__( '耐粘污性', 'fragrance-trade' )   => __( '良好', 'fragrance-trade' ),
+				__( '热修复', 'fragrance-trade' )     => __( '60 秒', 'fragrance-trade' ),
+			),
+		),
+		'kdx-kaijia-plus' => array(
+			'title'   => __( 'KDX 铠甲 Plus 隐形车衣', 'fragrance-trade' ),
+			'slug'    => 'kdx-kaijia-plus-paint-protection-film',
+			'image'   => 'kdx-kaijia-plus.jpg',
+			'cover'   => 'covers/kdx-kaijia-plus-cover.jpg',
+			'excerpt' => __( '8.5mil 厚度 · 8 年质保 · 断裂伸长率 460%', 'fragrance-trade' ),
+			'summary' => __( '铠甲 Plus 采用更高的标称厚度和断裂伸长率，适合希望进一步提升车漆覆盖防护与膜面韧性的用车需求。', 'fragrance-trade' ),
+			'specs'   => array(
+				__( '产品厚度', 'fragrance-trade' )   => '8.5mil',
+				__( '质保年限', 'fragrance-trade' )   => __( '8 年', 'fragrance-trade' ),
+				__( '光泽度', 'fragrance-trade' )     => '150',
+				__( '拉伸强度', 'fragrance-trade' )   => '23MPa',
+				__( '断裂伸长率', 'fragrance-trade' ) => '460%',
+				__( '耐有机溶剂性', 'fragrance-trade' ) => __( '通过', 'fragrance-trade' ),
+				__( '水接触角', 'fragrance-trade' )   => '73°',
+				__( '耐粘污性', 'fragrance-trade' )   => __( '良好', 'fragrance-trade' ),
+				__( '热修复', 'fragrance-trade' )     => __( '60 秒', 'fragrance-trade' ),
+			),
+		),
+		'kdx-kaijia' => array(
+			'title'   => __( 'KDX 铠甲隐形车衣', 'fragrance-trade' ),
+			'slug'    => 'kdx-kaijia-paint-protection-film',
+			'image'   => 'kdx-kaijia.jpg',
+			'cover'   => 'covers/kdx-kaijia-cover.jpg',
+			'excerpt' => __( '7.5mil 厚度 · 7 年质保 · 拉伸强度 25MPa', 'fragrance-trade' ),
+			'summary' => __( '铠甲隐形车衣侧重膜面韧性、亮面效果与基础耐粘污表现，并提供雾度、可见光透射比和剥离力等补充参数。', 'fragrance-trade' ),
+			'specs'   => array(
+				__( '产品厚度', 'fragrance-trade' )       => '7.5mil',
+				__( '质保年限', 'fragrance-trade' )       => __( '7 年', 'fragrance-trade' ),
+				__( '光泽度', 'fragrance-trade' )         => '150',
+				__( '拉伸强度', 'fragrance-trade' )       => '25MPa',
+				__( '断裂伸长率', 'fragrance-trade' )     => '430%',
+				__( '耐有机溶剂性', 'fragrance-trade' )   => __( '通过', 'fragrance-trade' ),
+				__( '水接触角', 'fragrance-trade' )       => '73°',
+				__( '耐粘污性', 'fragrance-trade' )       => __( '三星', 'fragrance-trade' ),
+				__( '热修复', 'fragrance-trade' )         => __( '60 秒', 'fragrance-trade' ),
+				__( '雾度', 'fragrance-trade' )           => '0.3%',
+				__( '可见光透射比', 'fragrance-trade' )   => '90%',
+				__( '180°剥离力（30 分钟）', 'fragrance-trade' ) => '1400gf/inch',
+				__( '180°剥离力（2 小时）', 'fragrance-trade' )  => '1800gf/inch',
+				__( '涂层断裂伸长率', 'fragrance-trade' ) => '160%',
+			),
+		),
+		'kdx-dunjia-plus' => array(
+			'title'   => __( 'KDX 盾甲 Plus 隐形车衣', 'fragrance-trade' ),
+			'slug'    => 'kdx-dunjia-plus-paint-protection-film',
+			'image'   => 'kdx-dunjia-plus.jpg',
+			'cover'   => 'covers/kdx-dunjia-plus-cover.jpg',
+			'excerpt' => __( '8.5mil 厚度 · 8 年质保 · 水接触角 102°', 'fragrance-trade' ),
+			'summary' => __( '盾甲 Plus 在盾甲产品方向上提升标称厚度与质保年限，兼顾膜面亮度、水接触角和日常车漆保护需求。', 'fragrance-trade' ),
+			'specs'   => array(
+				__( '产品厚度', 'fragrance-trade' )   => '8.5mil',
+				__( '质保年限', 'fragrance-trade' )   => __( '8 年', 'fragrance-trade' ),
+				__( '光泽度', 'fragrance-trade' )     => '150',
+				__( '拉伸强度', 'fragrance-trade' )   => '21MPa',
+				__( '断裂伸长率', 'fragrance-trade' ) => '400%',
+				__( '耐有机溶剂性', 'fragrance-trade' ) => __( '通过', 'fragrance-trade' ),
+				__( '水接触角', 'fragrance-trade' )   => '102°',
+				__( '耐粘污性', 'fragrance-trade' )   => __( '良好', 'fragrance-trade' ),
+				__( '热修复', 'fragrance-trade' )     => __( '60 秒', 'fragrance-trade' ),
+			),
+		),
+		'kdx-jinjia-pro' => array(
+			'title'   => __( 'KDX 金甲 PRO 隐形车衣', 'fragrance-trade' ),
+			'slug'    => 'kdx-jinjia-pro-paint-protection-film',
+			'image'   => 'kdx-jinjia-pro.jpg',
+			'cover'   => 'covers/kdx-jinjia-pro-cover.jpg',
+			'excerpt' => __( '7.5mil 厚度 · 8 年质保 · 光泽度 153', 'fragrance-trade' ),
+			'summary' => __( '金甲 PRO 侧重高光泽、耐粘污表现与较长质保周期，适合关注亮面质感和日常清洁便利性的车漆保护方案。', 'fragrance-trade' ),
+			'specs'   => array(
+				__( '产品厚度', 'fragrance-trade' )   => '7.5mil',
+				__( '质保年限', 'fragrance-trade' )   => __( '8 年', 'fragrance-trade' ),
+				__( '光泽度', 'fragrance-trade' )     => '153',
+				__( '拉伸强度', 'fragrance-trade' )   => '18MPa',
+				__( '断裂伸长率', 'fragrance-trade' ) => '350%',
+				__( '耐有机溶剂性', 'fragrance-trade' ) => __( '通过', 'fragrance-trade' ),
+				__( '水接触角', 'fragrance-trade' )   => '95°',
+				__( '耐粘污性', 'fragrance-trade' )   => __( '优秀', 'fragrance-trade' ),
+				__( '热修复', 'fragrance-trade' )     => __( '90 秒', 'fragrance-trade' ),
+			),
+		),
+	);
+}
+
+/** Find a product service previously created by this importer. */
+function fragrance_trade_find_product_service_seed( $seed_key ) {
+	$ids = get_posts(
+		array(
+			'post_type'      => 'service',
+			'post_status'    => fragrance_trade_seed_post_statuses(),
+			'posts_per_page' => 1,
+			'fields'         => 'ids',
+			'meta_key'       => '_fragrance_product_seed_key',
+			'meta_value'     => $seed_key,
+			'no_found_rows'  => true,
+		)
+	);
+
+	return $ids ? (int) $ids[0] : 0;
+}
+
+/** Find a service with the conventional product slug. */
+function fragrance_trade_find_product_service_slug( $slug ) {
+	$posts = get_posts(
+		array(
+			'post_type'      => 'service',
+			'post_status'    => fragrance_trade_seed_post_statuses(),
+			'name'           => $slug,
+			'posts_per_page' => 1,
+			'no_found_rows'  => true,
+		)
+	);
+
+	return $posts ? (int) $posts[0]->ID : 0;
+}
+
+/** Find a bundled product image already copied into the media library. */
+function fragrance_trade_find_product_service_attachment( $seed_key ) {
+	$ids = get_posts(
+		array(
+			'post_type'      => 'attachment',
+			'post_status'    => 'inherit',
+			'posts_per_page' => 1,
+			'fields'         => 'ids',
+			'meta_key'       => '_fragrance_product_seed_image',
+			'meta_value'     => $seed_key,
+			'no_found_rows'  => true,
+		)
+	);
+
+	return $ids ? (int) $ids[0] : 0;
+}
+
+/**
+ * Copy one bundled service image into the WordPress media library.
+ *
+ * @param int    $service_id Parent service post ID.
+ * @param string $seed_key   Stable service seed key.
+ * @param array  $seed       Service seed record.
+ * @return int|WP_Error
+ */
+function fragrance_trade_import_product_service_image( $service_id, $seed_key, $seed ) {
+	$existing = fragrance_trade_find_product_service_attachment( $seed_key );
+	if ( $existing ) {
+		if ( (int) wp_get_post_parent_id( $existing ) !== (int) $service_id ) {
+			wp_update_post(
+				array(
+					'ID'          => $existing,
+					'post_parent' => $service_id,
+				)
+			);
+		}
+		return $existing;
+	}
+
+	$source_file = get_template_directory() . '/assets/images/services/' . $seed['image'];
+	if ( ! is_readable( $source_file ) ) {
+		return new WP_Error(
+			'fragrance_product_seed_image_missing',
+			sprintf(
+				/* translators: %s: service title. */
+				__( '服务“%s”的初始化图片不存在。', 'fragrance-trade' ),
+				$seed['title']
+			)
+		);
+	}
+
+	$image_bytes = file_get_contents( $source_file );
+	if ( false === $image_bytes ) {
+		return new WP_Error(
+			'fragrance_product_seed_image_unreadable',
+			sprintf(
+				/* translators: %s: service title. */
+				__( '无法读取服务“%s”的初始化图片。', 'fragrance-trade' ),
+				$seed['title']
+			)
+		);
+	}
+
+	$upload = wp_upload_bits( $seed['image'], null, $image_bytes );
+	unset( $image_bytes );
+	if ( ! empty( $upload['error'] ) ) {
+		return new WP_Error( 'fragrance_product_seed_upload_failed', $upload['error'] );
+	}
+
+	$attachment_id = wp_insert_attachment(
+		array(
+			'post_mime_type' => 'image/jpeg',
+			'post_title'     => sprintf(
+				/* translators: %s: service title. */
+				__( '%s产品参数图', 'fragrance-trade' ),
+				$seed['title']
+			),
+			'post_status'    => 'inherit',
+		),
+		$upload['file'],
+		$service_id,
+		true
+	);
+
+	if ( is_wp_error( $attachment_id ) ) {
+		wp_delete_file( $upload['file'] );
+		return $attachment_id;
+	}
+
+	require_once ABSPATH . 'wp-admin/includes/image.php';
+	$metadata = wp_generate_attachment_metadata( $attachment_id, $upload['file'] );
+	if ( $metadata ) {
+		wp_update_attachment_metadata( $attachment_id, $metadata );
+	}
+
+	update_post_meta( $attachment_id, '_fragrance_product_seed_image', $seed_key );
+	update_post_meta(
+		$attachment_id,
+		'_wp_attachment_image_alt',
+		sprintf(
+			/* translators: %s: service title. */
+			__( '%s产品参数与车型示意图', 'fragrance-trade' ),
+			$seed['title']
+		)
+	);
+
+	return (int) $attachment_id;
+}
+
+/** Build block-editor content for a product service. */
+function fragrance_trade_build_product_service_content( $seed ) {
+	$items = '';
+	foreach ( $seed['specs'] as $label => $value ) {
+		$items .= sprintf(
+			'<li><strong>%1$s：</strong>%2$s</li>',
+			esc_html( $label ),
+			esc_html( $value )
+		);
+	}
+
+	return sprintf(
+		'<!-- wp:paragraph --><p>%1$s</p><!-- /wp:paragraph -->' .
+		'<!-- wp:heading --><h2 class="wp-block-heading">%2$s</h2><!-- /wp:heading -->' .
+		'<!-- wp:list --><ul class="wp-block-list">%3$s</ul><!-- /wp:list -->' .
+		'<!-- wp:paragraph --><p><em>%4$s</em></p><!-- /wp:paragraph -->',
+		esc_html( $seed['summary'] ),
+		esc_html__( '产品参数', 'fragrance-trade' ),
+		$items,
+		esc_html__( '以上参数根据所提供的产品资料整理。实际产品版本、施工范围、价格、质保条件与交付标准请以门店最终确认及正式质保文件为准。', 'fragrance-trade' )
+	);
+}
+
+/**
+ * Import every bundled product service without overwriting existing content.
+ *
+ * @return array{created:int,existing:int,errors:string[]}
+ */
+function fragrance_trade_import_product_service_seeds() {
+	$result = array(
+		'created'  => 0,
+		'existing' => 0,
+		'errors'   => array(),
+	);
+
+	foreach ( fragrance_trade_product_service_seeds() as $seed_key => $seed ) {
+		$service_id = fragrance_trade_find_product_service_seed( $seed_key );
+		if ( $service_id && 'publish' === get_post_status( $service_id ) ) {
+			update_post_meta( $service_id, '_fragrance_service_cover_file', $seed['cover'] );
+			++$result['existing'];
+			continue;
+		}
+		if (
+			$service_id
+			&& (
+				'draft' !== get_post_status( $service_id )
+				|| 'importing' !== get_post_meta( $service_id, '_fragrance_product_seed_state', true )
+			)
+		) {
+			update_post_meta( $service_id, '_fragrance_service_cover_file', $seed['cover'] );
+			++$result['existing'];
+			continue;
+		}
+
+		if ( ! $service_id ) {
+			if ( fragrance_trade_find_product_service_slug( $seed['slug'] ) ) {
+				++$result['existing'];
+				continue;
+			}
+
+			$service_id = wp_insert_post(
+				array(
+					'post_type'    => 'service',
+					'post_name'    => $seed['slug'],
+					'post_title'   => $seed['title'],
+					'post_excerpt' => $seed['excerpt'],
+					'post_status'  => 'draft',
+				),
+				true
+			);
+			if ( is_wp_error( $service_id ) ) {
+				$result['errors'][] = sprintf(
+					/* translators: 1: service title, 2: error message. */
+					__( '无法创建服务“%1$s”：%2$s', 'fragrance-trade' ),
+					$seed['title'],
+					$service_id->get_error_message()
+				);
+				continue;
+			}
+
+			update_post_meta( $service_id, '_fragrance_product_seed_key', $seed_key );
+			update_post_meta( $service_id, '_fragrance_product_seed_state', 'importing' );
+			update_post_meta( $service_id, '_fragrance_service_cover_file', $seed['cover'] );
+		}
+
+		$attachment_id = fragrance_trade_import_product_service_image( $service_id, $seed_key, $seed );
+		if ( is_wp_error( $attachment_id ) ) {
+			$result['errors'][] = $attachment_id->get_error_message();
+			continue;
+		}
+
+		set_post_thumbnail( $service_id, $attachment_id );
+		$updated = wp_update_post(
+			array(
+				'ID'           => $service_id,
+				'post_title'   => $seed['title'],
+				'post_name'    => $seed['slug'],
+				'post_excerpt' => $seed['excerpt'],
+				'post_content' => fragrance_trade_build_product_service_content( $seed ),
+				'post_status'  => 'publish',
+			),
+			true
+		);
+
+		if ( is_wp_error( $updated ) ) {
+			$result['errors'][] = sprintf(
+				/* translators: 1: service title, 2: error message. */
+				__( '无法发布服务“%1$s”：%2$s', 'fragrance-trade' ),
+				$seed['title'],
+				$updated->get_error_message()
+			);
+			continue;
+		}
+
+		delete_post_meta( $service_id, '_fragrance_product_seed_state' );
+		update_post_meta( $service_id, '_fragrance_service_cover_file', $seed['cover'] );
+		++$result['created'];
+	}
+
+	$result['errors'] = array_values( array_unique( $result['errors'] ) );
+	return $result;
+}
diff --git a/languages/fragrance-trade.pot b/languages/fragrance-trade.pot
index fb16635..c73f769 100644
--- a/languages/fragrance-trade.pot
+++ b/languages/fragrance-trade.pot
@@ -2,9 +2,9 @@
 # This file is distributed under the GNU General Public License v2 or later.
 msgid ""
 msgstr ""
-"Project-Id-Version: B2B Trade 2.1.0\n"
+"Project-Id-Version: B2B Trade 2.2.0\n"
 "Report-Msgid-Bugs-To: \n"
-"POT-Creation-Date: 2026-07-24 14:19+0000\n"
+"POT-Creation-Date: 2026-07-26 00:00+0000\n"
 "MIME-Version: 1.0\n"
 "Content-Type: text/plain; charset=UTF-8\n"
 "Content-Transfer-Encoding: 8bit\n"
@@ -335,7 +335,7 @@ msgid "想先了解适合哪种贴膜方案？"
 msgstr ""
 
 #: inc/helpers.php:105
-msgid "手机端和桌面端导航目前只显示一个菜单项。请前往后台添加：首页、服务项目、案例作品、关于门店、常见问题、联系我们。"
+msgid "手机端和桌面端导航目前只显示一个菜单项。请前往后台添加：首页、服务项目、案例作品、新闻资讯、关于门店、常见问题、联系我们。"
 msgstr ""
 
 #: header.php:32
@@ -968,3 +968,141 @@ msgstr ""
 #: inc/defaults.php
 msgid "xxx电话"
 msgstr ""
+
+#: template-parts/home/case-teaser.php:66
+msgid "下一组案例"
+msgstr ""
+
+#: template-parts/home/service-teaser.php:70
+msgid "下一组服务项目"
+msgstr ""
+
+#: template-parts/home/case-teaser.php:62
+msgid "上一组案例"
+msgstr ""
+
+#: template-parts/home/service-teaser.php:66
+msgid "上一组服务项目"
+msgstr ""
+
+#: template-parts/home/case-teaser.php:61
+msgid "案例作品轮播控制"
+msgstr ""
+
+#: template-parts/home/service-teaser.php:65
+msgid "服务项目轮播控制"
+msgstr ""
+
+#: template-parts/home/case-teaser.php:27
+#: template-parts/home/service-teaser.php:29
+#, php-format
+msgid "转到第 %d 组"
+msgstr ""
+
+#: footer.php home.php archive.php single-post.php inc/cpt.php inc/helpers.php
+msgid "新闻资讯"
+msgstr ""
+
+#. translators: %s: error message.
+#: inc/cpt.php
+#, php-format
+msgid "无法创建新闻资讯页面：%s"
+msgstr ""
+
+#: inc/cpt.php
+msgid "无法将新闻资讯页面设置为 WordPress 文章页。"
+msgstr ""
+
+#: inc/helpers.php
+msgid "主导航尚未包含新闻资讯"
+msgstr ""
+
+#: inc/helpers.php
+msgid "主题不会自动修改已分配的菜单，请将 WordPress 文章页添加到“主导航”。"
+msgstr ""
+
+#: home.php
+msgid "门店动态与用车知识"
+msgstr ""
+
+#: home.php
+msgid "了解门店活动、产品信息、施工知识与汽车膜日常护理建议。"
+msgstr ""
+
+#: home.php
+msgid "新闻内容正在整理中"
+msgstr ""
+
+#: home.php
+msgid "门店动态、产品知识和施工说明将在这里陆续发布。"
+msgstr ""
+
+#: template-parts/content-news-card.php
+msgid "阅读全文"
+msgstr ""
+
+#. translators: %s: news article title.
+#: template-parts/content-news-card.php
+#, php-format
+msgid "阅读%s"
+msgstr ""
+
+#: archive.php
+msgid "新闻归档"
+msgstr ""
+
+#: archive.php
+msgid "此归档暂时没有新闻"
+msgstr ""
+
+#: archive.php
+msgid "可以返回新闻资讯页面浏览其他内容。"
+msgstr ""
+
+#: archive.php
+msgid "返回新闻资讯"
+msgstr ""
+
+#: single-post.php
+msgid "文章分页"
+msgstr ""
+
+#: single-post.php
+msgid "上一篇"
+msgstr ""
+
+#: single-post.php
+msgid "下一篇"
+msgstr ""
+
+#: single-post.php
+msgid "新闻文章导航"
+msgstr ""
+
+#: single-post.php
+msgid "需要了解适合车辆的贴膜方案？"
+msgstr ""
+
+#: single-post.php
+msgid "提供车型、使用场景和关注的问题，门店会结合实际情况说明可选项目。"
+msgstr ""
+
+#: single-post.php
+msgid "咨询贴膜方案"
+msgstr ""
+
+#: inc/customizer.php
+msgid "ICP备案号"
+msgstr ""
+
+#: inc/customizer.php
+msgid "ICP备案查询链接"
+msgstr ""
+
+#: inc/customizer.php
+msgid "百度地图纬度"
+msgstr ""
+
+#: inc/customizer.php
+msgid "百度地图经度"
+msgstr ""
diff --git a/page-contact.php b/page-contact.php
index 5b101b0..5a55309 100644
--- a/page-contact.php
+++ b/page-contact.php
@@ -13,9 +13,15 @@ if ( ! defined( 'ABSPATH' ) ) {
 get_header();
 
 $store_name    = fragrance_trade_get_mod( 'b2b_hero_title' );
-$store_address = fragrance_trade_get_mod( 'store_address', '' );
+$store_brand   = fragrance_trade_get_mod( 'store_brand' );
+$authorization = fragrance_trade_get_mod( 'store_authorization' );
+$store_city    = fragrance_trade_get_mod( 'store_city' );
+$contact_name  = fragrance_trade_get_mod( 'store_contact_person' );
+$store_address = fragrance_trade_get_mod( 'store_address' );
 $store_phone   = fragrance_trade_get_mod( 'store_phone' );
-$store_hours   = fragrance_trade_get_mod( 'store_hours', '' );
+$store_hours   = fragrance_trade_get_mod( 'store_hours' );
+$store_map_lat = fragrance_trade_get_mod( 'store_map_lat' );
+$store_map_lng = fragrance_trade_get_mod( 'store_map_lng' );
 $store_image   = fragrance_trade_image_uri( 'b2b_factory_image_1', 'store/storefront.jpg' );
 $phone_href    = preg_replace( '/[^0-9+]/', '', $store_phone );
 $has_phone     = strlen( preg_replace( '/[^0-9]/', '', $phone_href ) ) >= 5;
@@ -26,10 +32,31 @@ if ( ! $store_address ) {
 
 $map_nav_url   = fragrance_trade_get_mod( 'store_map_url', '' );
 $baidu_map_url = '';
-if ( $store_address ) {
-	$baidu_map_url = 'https://api.map.baidu.com/geocoder?address='
-		. rawurlencode( $store_address )
+$map_search_term = $store_name ? $store_name : $store_address;
+$has_map_coordinates = is_numeric( $store_map_lat )
+	&& is_numeric( $store_map_lng )
+	&& (float) $store_map_lat >= -90
+	&& (float) $store_map_lat <= 90
+	&& (float) $store_map_lng >= -180
+	&& (float) $store_map_lng <= 180;
+
+if ( $has_map_coordinates ) {
+	$baidu_map_url = 'https://api.map.baidu.com/marker?location='
+		. rawurlencode( $store_map_lat . ',' . $store_map_lng )
+		. '&title=' . rawurlencode( $store_name )
+		. '&content=' . rawurlencode( $store_address )
 		. '&output=html&src=webapp';
+} elseif ( $map_search_term ) {
+	if ( $store_city ) {
+		$baidu_map_url = 'https://api.map.baidu.com/place/search?query='
+			. rawurlencode( $map_search_term )
+			. '&region=' . rawurlencode( $store_city )
+			. '&city_limit=true&output=html&src=webapp';
+	} else {
+		$baidu_map_url = 'https://api.map.baidu.com/geocoder?address='
+			. rawurlencode( $map_search_term )
+			. '&output=html&src=webapp';
+	}
 }
 if ( ! $map_nav_url ) {
 	$map_nav_url = $baidu_map_url;
@@ -97,6 +124,24 @@ $map_title = sprintf( __( '%s门店地图', 'fragrance-trade' ), $store_name );
 					<p class="contact-detail-label"><?php esc_html_e( '门店名称', 'fragrance-trade' ); ?></p>
 					<h3><?php echo esc_html( $store_name ); ?></h3>
 				</article>
+				<?php if ( $store_brand ) : ?>
+					<article class="contact-detail-card">
+						<p class="contact-detail-label"><?php esc_html_e( '主营品牌', 'fragrance-trade' ); ?></p>
+						<h3><?php echo esc_html( $store_brand ); ?></h3>
+					</article>
+				<?php endif; ?>
+				<?php if ( $authorization ) : ?>
+					<article class="contact-detail-card">
+						<p class="contact-detail-label"><?php esc_html_e( '授权级别', 'fragrance-trade' ); ?></p>
+						<h3><?php echo esc_html( $authorization ); ?></h3>
+					</article>
+				<?php endif; ?>
+				<?php if ( $contact_name ) : ?>
+					<article class="contact-detail-card">
+						<p class="contact-detail-label"><?php esc_html_e( '门店联系人', 'fragrance-trade' ); ?></p>
+						<h3><?php echo esc_html( $contact_name ); ?></h3>
+					</article>
+				<?php endif; ?>
 				<article class="contact-detail-card">
 					<p class="contact-detail-label"><?php esc_html_e( '联系电话', 'fragrance-trade' ); ?></p>
 					<?php if ( $store_phone ) : ?>
@@ -111,6 +156,12 @@ $map_title = sprintf( __( '%s门店地图', 'fragrance-trade' ), $store_name );
 						<p class="contact-detail-empty"><?php esc_html_e( '请在后台填写联系电话', 'fragrance-trade' ); ?></p>
 					<?php endif; ?>
 				</article>
+				<?php if ( $store_city ) : ?>
+					<article class="contact-detail-card">
+						<p class="contact-detail-label"><?php esc_html_e( '所在城市', 'fragrance-trade' ); ?></p>
+						<h3><?php echo esc_html( $store_city ); ?></h3>
+					</article>
+				<?php endif; ?>
 				<article class="contact-detail-card">
 					<p class="contact-detail-label"><?php esc_html_e( '门店地址', 'fragrance-trade' ); ?></p>
 					<?php if ( $store_address ) : ?>
@@ -135,8 +186,8 @@ $map_title = sprintf( __( '%s门店地图', 'fragrance-trade' ), $store_name );
 				<div>
 					<p class="section-eyebrow"><?php esc_html_e( '地图与导航', 'fragrance-trade' ); ?></p>
 					<h2 id="contact-map-title"><?php esc_html_e( '找到门店', 'fragrance-trade' ); ?></h2>
-					<?php if ( $store_address ) : ?>
-						<p><?php echo esc_html( $store_address ); ?></p>
+					<?php if ( $store_city ) : ?>
+						<p><?php echo esc_html( $store_city ); ?></p>
 					<?php endif; ?>
 				</div>
 				<?php if ( $map_nav_url ) : ?>
diff --git a/single-post.php b/single-post.php
new file mode 100644
index 0000000..be4d340
--- /dev/null
+++ b/single-post.php
@@ -0,0 +1,87 @@
+<?php
+/**
+ * Single news article template.
+ *
+ * @package Fragrance_Trade
+ */
+
+if ( ! defined( 'ABSPATH' ) ) {
+	exit;
+}
+
+get_header();
+?>
+<main id="primary" class="site-main">
+	<?php while ( have_posts() ) : the_post(); ?>
+		<article <?php post_class( 'page-content container news-single' ); ?>>
+			<?php
+			get_template_part(
+				'template-parts/breadcrumb',
+				null,
+				array(
+					'items' => array(
+						array( 'label' => __( '首页', 'fragrance-trade' ), 'url' => home_url( '/' ) ),
+						array( 'label' => __( '新闻资讯', 'fragrance-trade' ), 'url' => fragrance_trade_news_url() ),
+						array( 'label' => get_the_title(), 'url' => null ),
+					),
+				)
+			);
+			?>
+			<header class="news-single-header">
+				<div class="news-meta">
+					<?php $categories = get_the_category_list( ' · ' ); ?>
+					<?php if ( $categories ) : ?>
+						<span class="news-categories"><?php echo wp_kses_post( $categories ); ?></span>
+					<?php endif; ?>
+					<time datetime="<?php echo esc_attr( get_the_date( DATE_W3C ) ); ?>"><?php echo esc_html( get_the_date() ); ?></time>
+				</div>
+				<h1><?php the_title(); ?></h1>
+			</header>
+
+			<?php if ( has_post_thumbnail() ) : ?>
+				<figure class="news-single-image">
+					<?php the_post_thumbnail( 'large', array( 'class' => 'img-fluid', 'decoding' => 'async' ) ); ?>
+				</figure>
+			<?php endif; ?>
+
+			<div class="news-single-content">
+				<?php the_content(); ?>
+				<?php
+				wp_link_pages(
+					array(
+						'before' => '<nav class="page-links" aria-label="' . esc_attr__( '文章分页', 'fragrance-trade' ) . '">',
+						'after'  => '</nav>',
+					)
+				);
+				?>
+			</div>
+
+			<?php
+			$previous_post = get_previous_post();
+			$next_post     = get_next_post();
+			if ( $previous_post || $next_post ) :
+				?>
+				<div class="news-post-navigation">
+					<?php
+					the_post_navigation(
+						array(
+							'prev_text'          => '<span class="nav-subtitle">' . esc_html__( '上一篇', 'fragrance-trade' ) . '</span><span class="nav-title">%title</span>',
+							'next_text'          => '<span class="nav-subtitle">' . esc_html__( '下一篇', 'fragrance-trade' ) . '</span><span class="nav-title">%title</span>',
+							'in_same_term'       => false,
+							'taxonomy'           => 'category',
+							'screen_reader_text' => __( '新闻文章导航', 'fragrance-trade' ),
+						)
+					);
+					?>
+				</div>
+			<?php endif; ?>
+
+			<section class="news-single-cta">
+				<h2><?php esc_html_e( '需要了解适合车辆的贴膜方案？', 'fragrance-trade' ); ?></h2>
+				<p><?php esc_html_e( '提供车型、使用场景和关注的问题，门店会结合实际情况说明可选项目。', 'fragrance-trade' ); ?></p>
+				<a class="btn btn-b2b-primary" href="<?php echo esc_url( home_url( '/contact/' ) ); ?>"><?php esc_html_e( '咨询贴膜方案', 'fragrance-trade' ); ?></a>
+			</section>
+		</article>
+	<?php endwhile; ?>
+</main>
+<?php get_footer(); ?>
diff --git a/style.css b/style.css
index 17da95b..06adc4a 100644
--- a/style.css
+++ b/style.css
@@ -2,8 +2,8 @@
 Theme Name: B2B Trade
 Theme URI: http://git.xgouo.cn/zhs123/car-t-t
 Author: B2B Trade
-Description: 专业汽车贴膜门店主题，支持服务项目、案例作品集、门店信息和直接联系，适配移动端。
-Version: 2.1.0
+Description: 专业汽车贴膜门店主题，支持服务项目、案例作品集、新闻资讯、门店信息和直接联系，适配移动端。
+Version: 2.2.0
 Requires at least: 6.8
 Tested up to: 7.0
 Requires PHP: 8.1
diff --git a/template-parts/content-news-card.php b/template-parts/content-news-card.php
new file mode 100644
index 0000000..c404b30
--- /dev/null
+++ b/template-parts/content-news-card.php
@@ -0,0 +1,38 @@
+<?php
+/**
+ * News card used by the posts page and native post archives.
+ *
+ * @package Fragrance_Trade
+ */
+
+if ( ! defined( 'ABSPATH' ) ) {
+	exit;
+}
+
+$categories  = get_the_category_list( ' · ' );
+$media_label = sprintf(
+	/* translators: %s: news article title. */
+	__( '阅读%s', 'fragrance-trade' ),
+	get_the_title()
+);
+?>
+<article id="post-<?php the_ID(); ?>" <?php post_class( 'news-card' ); ?>>
+	<a class="news-card-media" href="<?php the_permalink(); ?>" aria-label="<?php echo esc_attr( $media_label ); ?>">
+		<?php if ( has_post_thumbnail() ) : ?>
+			<?php the_post_thumbnail( 'medium_large', array( 'class' => 'img-fluid', 'loading' => 'lazy', 'decoding' => 'async' ) ); ?>
+		<?php else : ?>
+			<img src="<?php echo esc_url( fragrance_trade_asset_uri( 'images/placeholder-news.svg' ) ); ?>" alt="" width="1200" height="675" loading="lazy" decoding="async">
+		<?php endif; ?>
+	</a>
+	<div class="news-card-body">
+		<div class="news-meta">
+			<?php if ( $categories ) : ?>
+				<span class="news-categories"><?php echo wp_kses_post( $categories ); ?></span>
+			<?php endif; ?>
+			<time datetime="<?php echo esc_attr( get_the_date( DATE_W3C ) ); ?>"><?php echo esc_html( get_the_date() ); ?></time>
+		</div>
+		<h2><a href="<?php the_permalink(); ?>"><?php the_title(); ?></a></h2>
+		<p><?php echo esc_html( wp_trim_words( get_the_excerpt(), 28 ) ); ?></p>
+		<a class="text-link" href="<?php the_permalink(); ?>"><?php esc_html_e( '阅读全文', 'fragrance-trade' ); ?></a>
+	</div>
+</article>
diff --git a/template-parts/home/case-teaser.php b/template-parts/home/case-teaser.php
index baf42f6..7f76c43 100644
--- a/template-parts/home/case-teaser.php
+++ b/template-parts/home/case-teaser.php
@@ -20,17 +20,53 @@ $case_query = new WP_Query(
 			<h2><?php esc_html_e( '从案例了解不同项目的实际效果', 'fragrance-trade' ); ?></h2>
 		</div>
 		<?php if ( $case_query->have_posts() ) : ?>
-			<div class="case-grid mt-5">
-				<?php while ( $case_query->have_posts() ) : $case_query->the_post(); ?>
-					<a class="case-card" href="<?php the_permalink(); ?>">
-						<?php if ( has_post_thumbnail() ) : ?>
-							<?php the_post_thumbnail( 'medium', array( 'class' => 'img-fluid' ) ); ?>
-						<?php else : ?>
-							<img src="<?php echo esc_url( fragrance_trade_asset_uri( 'images/products/placeholder-01.svg' ) ); ?>" alt="<?php the_title_attribute(); ?>" class="img-fluid">
-						<?php endif; ?>
-						<span class="case-card-title"><?php the_title(); ?></span>
-					</a>
-				<?php endwhile; wp_reset_postdata(); ?>
+			<div
+				class="b2b-carousel cases-carousel mt-5"
+				data-carousel
+				data-autoplay="9000"
+				data-page-label="<?php esc_attr_e( '转到第 %d 组', 'fragrance-trade' ); ?>"
+				role="region"
+				aria-roledescription="carousel"
+				aria-label="<?php esc_attr_e( '案例作品', 'fragrance-trade' ); ?>"
+			>
+				<div class="b2b-carousel-viewport">
+					<div class="case-grid b2b-carousel-track">
+						<?php
+						$count       = 1;
+						$total_items = $case_query->post_count;
+						while ( $case_query->have_posts() ) :
+							$case_query->the_post();
+							?>
+							<a
+								class="case-card b2b-carousel-slide"
+								href="<?php the_permalink(); ?>"
+								role="group"
+								aria-roledescription="slide"
+								aria-label="<?php echo esc_attr( sprintf( '%1$d / %2$d', $count, $total_items ) ); ?>"
+							>
+								<?php if ( has_post_thumbnail() ) : ?>
+									<?php the_post_thumbnail( 'large', array( 'class' => 'img-fluid', 'loading' => 'lazy', 'decoding' => 'async' ) ); ?>
+								<?php else : ?>
+									<img src="<?php echo esc_url( fragrance_trade_asset_uri( 'images/products/placeholder-01.svg' ) ); ?>" alt="<?php the_title_attribute(); ?>" class="img-fluid" loading="lazy" decoding="async">
+								<?php endif; ?>
+								<span class="case-card-title"><?php the_title(); ?></span>
+							</a>
+							<?php
+							$count++;
+						endwhile;
+						wp_reset_postdata();
+						?>
+					</div>
+				</div>
+				<div class="b2b-carousel-controls" aria-label="<?php esc_attr_e( '案例作品轮播控制', 'fragrance-trade' ); ?>">
+					<button type="button" class="b2b-carousel-arrow b2b-carousel-prev" aria-label="<?php esc_attr_e( '上一组案例', 'fragrance-trade' ); ?>">
+						<span aria-hidden="true">←</span>
+					</button>
+					<div class="b2b-carousel-dots"></div>
+					<button type="button" class="b2b-carousel-arrow b2b-carousel-next" aria-label="<?php esc_attr_e( '下一组案例', 'fragrance-trade' ); ?>">
+						<span aria-hidden="true">→</span>
+					</button>
+				</div>
 			</div>
 			<div class="text-center mt-5">
 				<a href="<?php echo esc_url( home_url( '/cases/' ) ); ?>" class="btn btn-b2b-primary"><?php esc_html_e( '查看全部案例', 'fragrance-trade' ); ?></a>
diff --git a/template-parts/home/credentials.php b/template-parts/home/credentials.php
index 2f63fec..5ba79d1 100644
--- a/template-parts/home/credentials.php
+++ b/template-parts/home/credentials.php
@@ -9,11 +9,18 @@ if ( ! defined( 'ABSPATH' ) ) {
 	exit;
 }
 
+$store_brand   = fragrance_trade_get_mod( 'store_brand', __( '康得新 KDX', 'fragrance-trade' ) );
+$authorization = fragrance_trade_get_mod( 'store_authorization', __( '官方授权至尊服务店', 'fragrance-trade' ) );
+
 $credentials = array(
 	array(
 		'image'       => 'store/kdx-logo.jpg',
-		'title'       => __( 'KDX 品牌服务', 'fragrance-trade' ),
-		'description' => __( '门店展示的 KDX 品牌标识与产品服务体系。', 'fragrance-trade' ),
+		'title'       => $store_brand,
+		'description' => sprintf(
+			/* translators: %s: store's primary brand. */
+			__( '门店主营 %s 汽车膜产品与施工服务。', 'fragrance-trade' ),
+			$store_brand
+		),
 		'alt'         => __( 'KDX 品牌标识', 'fragrance-trade' ),
 		'width'       => 1600,
 		'height'      => 1472,
@@ -21,8 +28,13 @@ $credentials = array(
 	),
 	array(
 		'image'       => 'store/authorization.jpg',
-		'title'       => __( '授权服务资质', 'fragrance-trade' ),
-		'description' => __( 'KDX 汽车膜授权服务店证书，具体有效期以证书原件为准。', 'fragrance-trade' ),
+		'title'       => $authorization,
+		'description' => sprintf(
+			/* translators: 1: brand, 2: authorization level. */
+			__( '%1$s %2$s，具体授权范围与有效期以证书原件为准。', 'fragrance-trade' ),
+			$store_brand,
+			$authorization
+		),
 		'alt'         => __( 'KDX 汽车膜授权服务店证书', 'fragrance-trade' ),
 		'width'       => 1600,
 		'height'      => 1199,
diff --git a/template-parts/home/service-teaser.php b/template-parts/home/service-teaser.php
index 1bf3a61..73992d6 100644
--- a/template-parts/home/service-teaser.php
+++ b/template-parts/home/service-teaser.php
@@ -22,28 +22,54 @@ if ( ! $service_query->have_posts() ) {
 			<p class="section-eyebrow"><?php esc_html_e( '服务项目', 'fragrance-trade' ); ?></p>
 			<h2><?php esc_html_e( '按车型与需求选择贴膜方案', 'fragrance-trade' ); ?></h2>
 		</div>
-		<div class="capability-grid mt-5">
-			<?php
-			$count = 1;
-			while ( $service_query->have_posts() ) :
-				$service_query->the_post();
-				$image    = get_post_meta( get_the_ID(), '_service_image', true );
-				$fallback = 'images/products/placeholder-0' . ( $count < 10 ? $count : 1 ) . '.svg';
-				?>
-				<article class="capability-card">
-					<div class="capability-image"><a href="<?php the_permalink(); ?>"><?php if ( has_post_thumbnail() ) : ?><?php the_post_thumbnail( 'fragrance-capability', array( 'class' => 'img-fluid', 'loading' => 'lazy', 'decoding' => 'async' ) ); ?><?php else : ?><img src="<?php echo esc_url( $image ? $image : fragrance_trade_asset_uri( $fallback ) ); ?>" alt="<?php the_title_attribute(); ?>" class="img-fluid" loading="lazy" decoding="async"><?php endif; ?></a></div>
-					<div class="capability-body">
-						<p class="capability-label"><?php esc_html_e( '贴膜服务', 'fragrance-trade' ); ?></p>
-						<h3><a href="<?php the_permalink(); ?>"><?php the_title(); ?></a></h3>
-						<p><?php echo esc_html( get_the_excerpt() ); ?></p>
-						<a href="<?php echo esc_url( home_url( '/contact/' ) ); ?>" class="btn btn-b2b-outline"><?php esc_html_e( '联系门店', 'fragrance-trade' ); ?></a>
-					</div>
-				</article>
-				<?php
-				$count++;
-			endwhile;
-			wp_reset_postdata();
-			?>
+		<div
+			class="b2b-carousel services-carousel mt-5"
+			data-carousel
+			data-autoplay="9000"
+			data-page-label="<?php esc_attr_e( '转到第 %d 组', 'fragrance-trade' ); ?>"
+			role="region"
+			aria-roledescription="carousel"
+			aria-label="<?php esc_attr_e( '服务项目', 'fragrance-trade' ); ?>"
+		>
+			<div class="b2b-carousel-viewport">
+				<div class="capability-grid b2b-carousel-track">
+					<?php
+					$count       = 1;
+					$total_items = $service_query->post_count;
+					while ( $service_query->have_posts() ) :
+						$service_query->the_post();
+						$fallback = 'products/placeholder-0' . ( $count < 10 ? $count : 1 ) . '.svg';
+						?>
+						<article
+							class="capability-card b2b-carousel-slide"
+							role="group"
+							aria-roledescription="slide"
+							aria-label="<?php echo esc_attr( sprintf( '%1$d / %2$d', $count, $total_items ) ); ?>"
+						>
+							<div class="capability-image"><a href="<?php the_permalink(); ?>"><?php echo fragrance_trade_service_card_image( get_the_ID(), $fallback ); // phpcs:ignore WordPress.Security.EscapeOutput.OutputNotEscaped ?></a></div>
+							<div class="capability-body">
+								<p class="capability-label"><?php esc_html_e( '贴膜服务', 'fragrance-trade' ); ?></p>
+								<h3><a href="<?php the_permalink(); ?>"><?php the_title(); ?></a></h3>
+								<p><?php echo esc_html( get_the_excerpt() ); ?></p>
+								<a href="<?php echo esc_url( home_url( '/contact/' ) ); ?>" class="btn btn-b2b-outline"><?php esc_html_e( '联系门店', 'fragrance-trade' ); ?></a>
+							</div>
+						</article>
+						<?php
+						$count++;
+					endwhile;
+					wp_reset_postdata();
+					?>
+				</div>
+			</div>
+			<div class="b2b-carousel-controls" aria-label="<?php esc_attr_e( '服务项目轮播控制', 'fragrance-trade' ); ?>">
+				<button type="button" class="b2b-carousel-arrow b2b-carousel-prev" aria-label="<?php esc_attr_e( '上一组服务项目', 'fragrance-trade' ); ?>">
+					<span aria-hidden="true">←</span>
+				</button>
+				<div class="b2b-carousel-dots"></div>
+				<button type="button" class="b2b-carousel-arrow b2b-carousel-next" aria-label="<?php esc_attr_e( '下一组服务项目', 'fragrance-trade' ); ?>">
+					<span aria-hidden="true">→</span>
+				</button>
+			</div>
 		</div>
 		<div class="text-center mt-5">
 			<a href="<?php echo esc_url( home_url( '/services/' ) ); ?>" class="btn btn-b2b-primary"><?php esc_html_e( '查看全部服务项目', 'fragrance-trade' ); ?></a>